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Dr. Massimo Garbuio is an Associate Professor in Entrepreneurship at the University of Sydney. His approach to research and training involves helping others–whether they’re students or seasoned strategists–imagine, ideate and design new sources of value and make greater human impact. Massimo’s research focuses on three broad areas: design and the cognitive processes behind it, the science of making sound strategic decisions and lastly, the business practicalities of turning abstract ideas into real business, with commercial and societal value. Massimo actively participates in shaping public opinion on innovation, writing and speaking for the Australian Financial Review, SBS and The Conversation. He has also published in global journals including the California Management Review, Design Studies, The Academy of Management Learning and Education, Long Range Planning and Journal of Management. He is a member of the Strategic Management Society, the Design Research Society and the Academy of Management. Interested in how to run corporate innovation programs effectively? Check out how innovation leaders from around the work design innovative futures www.6buildingblocksbook.com
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