Silco Official

About SILCO: 
Silco, a leader in the automotive industry, specializes in car refinishing materials and bodyshop products. Emphasizing innovation, reliability, and quality, the company has over 20 years of experience in creating top-tier products. Silco's success is built on rigorous research, development, and a commitment to using premium raw materials, ensuring customer satisfaction and maintaining a strong brand reputation in the automotive sector.

Core Responsibilities:
1. Team Leadership and Development: Lead and coordinate sales and marketing teams, optimizing process and developing strategies
2.Sales Development and Team Leadership: Identify and pursue business opportunities, expand the sales network, and lead a team to optimize sales and foster new business development.
3. Marketing Strategy and Leadership: Manage a comprehensive in-house marketing team responsible for creating core materials, including catalogues, leaflets, and brochures, while overseeing brand IP, website management. Set up marketing analytics, including social media listening and competition tracking, to enhance brand image and execute marketing plans.
4. Sales Planning and Analysis: Analyze sales and product portfolio, developing strategies for optimizing the portfolio of our partners. Propose special monthly or quarterly promotions to achieve growth, conduct regular sales visits to key customers, and actively search for new business opportunities.

Director of Sales and Marketing

GenePlanet

About GenePlanet:
GenePlanet, a top European genetic testing firm, specializes in personalized healthcare. Their DNA analysis services offer insights into health, lifestyle, and ancestry, enhancing individual well-being. They provide personalized and preventive care solutions, including lifestyle and medical genetics tests like NIPT and Cancer Screen.

Core Responsibilities:
- Head of new business development team (Europe, USA, Asia, Middle East and SouthEast Asia) for Lifestyle
- Setting up strategy, sales objectives, forecast and developing annual sales plans for non-insurance lifestyle division at GenePlanet
- Hiring and coordinating global sales teams (Spain, UK, Poland, Slovenia, Slovakia, Italy)
- Leading sales development of new sales channel: employee benefits and improving KPIs for our clients
- Setting up new sales process, control pricing, margin, profits, improving cash flow
- Establishing strategic collaboration with global e-retailers, health and fitness brands, sport and supplement brand...
- Establishing relationship with insurance and InsurTech companies
- Acquire, manage and grow partnerships within MedTech, BioTech, HealthTech
- Applying in participating in acceleration and exploration programs (China, India)
- Run business development activities (closing deals and negotiating contracts)

Strategic Partnership, Advisor to the board at GenePlanet

Studio Moderna

About Studio Moderna:
Studio Moderna leading omnichannel distribution model in Central and Eastern Europe's consumer landscape with a platform spanning 20 countries. Boasting a multi-brand approach, the company's omni-channel model strategically integrates sales, media, marketing, and distribution. The impressive portfolio includes trusted homeware brands like Doremo, Delimano, Rovus, Wellneo, Kosmodisk, and TOP SHOP, collectively captivating over 360 million consumers.

Core Responsibilities: 
- International Director of Brands: Wellneo, LiveActive, Kosmodisk and TOP SHOP in 21 countries in Central and Eastern Europe 
- Development of marketing, sales and categories strategies for multiple brands 
- Multichannel marketing and sales campaign planning 
- Budgeting and forecasting
- Analysing activities and monitoring KPIs and competition
- Visiting international trade fairs in China, EU…
- Achievement: increase of revenue +150% (in 3 years); 300% in 5 years

Director of Brands: Wellneo, LiveActive, Kosmodisk, TOP SHOP in 21 countries CEE

- Projects implementation and coordination with local brand managers 
- New brand and category development
- Preparing and coordinating campaigns
- Responsible for new products and sourcing strategies to ensure successful execution of product introduction
- Expert in merchandising, pricing, management and sales of a group of products
- Strategic sourcing of new products from EU, China, USA….
- Negotiations with suppliers and new partners
- Attending trade fairs to select and assemble a new collection of products

International Project Manager

- Execution of sales programs in Slovenia
- Developing new product concepts
- Sourcing 3rd party products from EU, China, USA
- Meeting suppliers and negotiating terms of contract
- Maintaining relationships with existing suppliers and sourcing new suppliers for future products

Product Manager

- market research
- competition analysis
- legislation review 
- coordination of HACCP integration
- developing marketing materials for various sales channels
- coordinating sales and marketing activities for projects

Assistant to Program Manager of Food Supplements

Netlog

- customer care and service
- Solving customer complaints
- translation and localization

Community Manager

Global Sales Development | B2B marketing | Business Development

Experienced professional in global sales & marketing. Passionate to seek always for new opportunities to grow with demonstrated results in multiple categories (FMCG, Retail, e-commerce, supplement, cosmetics, medical devices, d2c, b2b..)

Specialties: business development, brand management, international project management, NPD, d2c marketing, digital marketing, multichannel, ecommerce, direct selling, global product sourcing & development

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