Scottish Rite of Freemasonry, NMJ

• Collaborate with Marketing, Membership, as well as Charities team leadership to efficiently execute brand, design, communication and strategic priorities to achieve departmental goals

• Led the organization through a rebrand, overseeing creative execution including establishing brand aesthetic, a brand full identity system, and graphics for in-house and local Valley implementation and marketing

• Oversee all creative development including but not limited to brand development, UI design, creative advertising campaigns, event design, social media, and print and email marketing

• Provide brand-focused UI, print, experiential, and digital design solutions driving membership recruitment, donor engagement, and charitable fundraising

• Manage and collaborate with several freelance teams on organizational design support including print, web support, web design, apparel, environmental, and brand development.

• Oversee and implement institutional rebrands for Scottish Rite, the Museum & Library, and Children’s Dyslexia Centers

• Develop and manage Creative Department budget, leveraging includes freelance and printing expenses

Design Director

Meticulous Design Co.

Clients include Directade Marketing, Life Changes Realty, Nail Swag Products Inc., Lindsey Ford Photography, Panatea Matcha, Red Letter’s Apparel Co., Truckly, Cypress Creek Renewables, The Grand Hotel of Cape May, Braintree Digital & The Historical Society of American Fraternalism, Walter Creative, Discover LMS

Freelance Design

Benjamin & Bond

Working with a quick-on-our-feet start-up mentality, I collaborate with a team of designers, strategists and analysts to utilize design to solve business challenges from reports, identity systems and concept presentations. In addition, I work with the design team to develop, execute and maintain the brand redevelopment covering an identity system, updated web presence and promotional materials.

Senior Associate Designer

Pavone

Under Pavone & quench, I worked on the Labatt & Seagrams account with a specialized team executing print-ready billboards, can & packaging mechanicals & promotional designs. In addition, I also worked with the interactive team & creative directors to design & execute a various web campaigns, franchise sites & eCommerce experiences.

Designer

The Hershey Company

Employed through SystemOne Staffing, I am currently working for the Hershey Company as an Ecommerce Webmaster. 

My day-to-day tasks involve brand implementation within graphics and wireframes, creative and innovative idea generation and design and graphic updates for various eCommerce sites such as Scharffen Berger, Amazon, Staples & Walmart.

Ecommerce Designer 

Pennsylvania Masonic Youth Foundation

Graphic design - brochures, campaigns, visuals, facebook marketing, photography.

Adobe

As an Adobe Student Rep, I was responsible for driving awareness, engagement, and excitement for Adobe Creative Cloud within the Edinboro University community through strategic partnerships, sponsored events, and word-of-mouth.

Adobe Student Representative

Pennsylvania DeMolay

Lead the state, consisting of roughly 750 members with an engaging membership campaign themed around space exploration. It was my duty, along with my other five state officers to encourage individual Chapters to become active in the community, encourage membership growth and program enhancement.

State Master Councilor

As a Design Director at Scottish Rite of Freemasonry, NMJ, I collaborate with various teams to execute strategic priorities and achieve business goals. With a BFA in Graphic Design and over 10 years of design experience, I have led organizations through rebrands, overseeing and supporting creative strategy and execution of full identity systems, graphics, and marketing & donation-driving materials. 

I also provide brand-focused UI, print, experiential, and digital design solutions for diverse clients and industries as a Freelance Designer at Meticulous Design Co. My passion is to expand on existing brands and products with creative solutions that meet the needs of users, customers, and stakeholders. I'm always open to connecting with new opportunities, education, and networks.

Taplio

Matt Blaisdell's Linkedin Analytics

Matt Blaisdell

Want to drive more opportunities from LinkedIn?