Matthew Quint's Linkedin Analytics

Brand Strategy | Thought Leadership | Content Marketing | Event Marketing Matthew Quint is the Director of Columbia Business School's Center on Global Brand Leadership, the leading global forum on branding issues for researchers and executives. In this role, Matthew researches, writes, and speaks on a wide range of issues critical to building a strong brand. He has particular expertise in marketing ROI, strategies for marketing in the digital age, and the development of creative and strategic brand communications. Matthew is the co-producer of the Center's acclaimed BRITE Conference (http://briteconference.com) series which brings together over 500 big thinkers in industry and academia to discuss how innovation and technology help build strong brands. In 2021, he also launched the BRITE Ideas podcast (http://briteideas.co) to provide 365 insights on these issues. He has also worked with senior executives from various leading companies -- including Aimia, Coach, Deloitte, Edelman, Google, SAP, Verizon, and Visa -- to conduct research, produce events, and promote knowledge sharing among branding and marketing professionals. Matthew has been interviewed and cited in dozens of media outlets including NPR’s Marketplace, The Washington Post, Bloomberg, LA Times, USA Today, and Forbes. He also wrote a chapter on measuring purpose for "Perspectives on Purpose" (Routledge, 2019). Matthew has a M.S. in strategic communications from Columbia University and a B.A. in political science and history from Cornell University, and he is a board member New York City Children's Theater and past board member of the New York American Marketing Association.