Megan Cook's Linkedin Analytics

Senior marketing, advertising and business management professional combining client and agency experience in leadership and individual contributor roles. Success managing fully integrated, image building, branding, business planning, promotions, advertising and marketing in regional, national and global markets. Extensive creative leadership, hands-on design, client services and business management experience delivering innovative marketing solutions. Exceptional relationship-building skills: consistent track record in building and retaining positive business relationships with key accounts, as well as rebuilding struggling client relationships. Creative, strategic, client management and financial skills to design, develop and launch commercialization, branding, communication, advertising, and marketing programs. Extensive experience training and developing resources, as well as budgeting, financial planning, vendor/agency relationship management, reporting, change management, process improvements, and key account management. Specialties: Communication Principals | Marketing | Agency Accounts & Client Management | Client Relationships | Traditional & Digital Advertising | Web, Ecommerce, Social, Viral & Mobile | Customer Insights | Managed Integrated Marketing Campaigns | Team Building | Strategic Marketing | Key Account Management | Project Management | Branding | New Business Development | Creative Conception/Direction | Web Metrics/SEO | Lead Generation | Tradeshow /Event Management | Vendor Relations | B2B & B2C Channels | Event Planning | Lead Identification/Nurturing/Management | Customer Experience Management | Sponsorship | Budget Management | Direct Mail Campaigns | Brand Campaigns | Complex Communication Channels Vast industry experience with the proven ability to rapidly adapt to new markets and product lines: Healthcare, Automotive, Manufacturing, Professional Services, Consulting, Government, Non-Profit, After-Market Support.