Melanie Borden's Linkedin Analytics

I use the strategy and tools I built for myself to help other Founders, C-suites, and executives align their real-life expertise and LinkedIn presence to create opportunities and relationships at scale. Just a few years ago, everyone around me was losing their job, and I didn’t know where I’d turn if I lost mine. I turned to LinkedIn to start building my personal brand, opportunities, and a business. I’d successfully created marketing strategies for my employers– tech companies, retail, and high-growth startups–so I leveraged those skills to build my own. I used my experience in marketing oversight, social media, strategy, reputation management, and others to make my own brand visible, approachable, and attractive to customers. It worked! I grew my platform, my reach, and my bottom line. Since then, I’ve worked with brands including C-suite executives, companies, and non-profits to expand their reach, amplify their messaging, and increase their marketing effectiveness. Along the way I’ve been featured in LA Weekly, Good Morning America, Adello, Daily Mail, CXO Outlook, The Epoch Times, Working Mother Media, Hip New Jersey, New York City Biz List, HeyOrca!, CBT News, and most recently, the Wall Street Journal. I am also a member of The Forbes Agency Council. I work best when I combine my team of LinkedIn community managers, creative writers, and designers with your in-house team of marketers giving you a consistent presence and fast impact on this platform. In the past few years, I helped executives use LinkedIn to: - Sell-out professional conferences - Create new sales opportunities - Quadruple annual revenue - SKYROCKET their reach and visibility - Land board seats - Launch new books (Plus, I helped a few optimize their profiles as they plan for their next move.) When you’re ready to go from lurking to leveraging on LinkedIn, let’s talk. Also - If you want to build in public on LinkedIn, consider joining the Human to Brand Community and Course. Build your personal brand, learn how to maximize LinkedIn, and join monthly LIVE coaching sessions with me. Every new member gets a 15 min 1:1 with me. You can contact me here or on my website, www.humantobrand.com, or email me at [email protected]