Melanya Laz's Linkedin Analytics

For the last 5 years, I've dedicated myself to fostering a data-driven culture among game developers and publishers. As a member of the devtodev team — a product analytics platform — I've witnessed the transformative power of data firsthand. As a Senior Business Growth Manager at devtodev, I help game developers and publishers establish a data-driven culture within their teams. I research and analyze new markets, generate quality leads, and close deals with existing and potential partners. I also manage contract review and approval processes and build and maintain long-lasting client relationships. In addition to my role at devtodev, I proudly serve as a Women in Games Ambassador, advocating for diversity and inclusion within the gaming community. I also host various online courses on Product Analytics on Edvice. I'm always interested in meeting up and exchanging ideas with fellow professionals in the gaming sector.