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Melissa Cohen's Linkedin Analytics

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Melissa Cohen

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For years, I embodied that classic narrative of climbing the corporate ladder. I grew from an entry level assistant to a brand Vice President, working for iconic American fashion companies. Driven by my love of the industry and a vision cultivated since high school, I was living the dream career that I had thoughtfully crafted. Then came 2020 with its massive shifts and challenges. The pandemic's upheaval forced me to reimagine my own career trajectory. In doing so, I launched my consultancy - guiding brands through their product development, sourcing, and production needs. This has unveiled a world of possibilities, granting me the privilege to collaborate on a wide variety of products and projects. Interestingly, the pandemic wielded another gift; a newfound love for LinkedIn. I was able to witness firsthand the magic that emerges when we harness this platform's full potential. When I suddenly found myself without the job that I had loved, I was lost. I realized that so much of my identity and self worth had been tied up in who I worked for and the title I held. It was such a huge piece of how I saw myself, and when it was gone, a big part of me felt gone too. LinkedIn helped me change that, through connection, community, and finding my voice. It is wonderful to be able to help others do the same and it sincerely brings me joy!

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