Melissa Poenaru's Linkedin Analytics

Experienced Marketing and PR professional with a passion for creating compelling brand stories, building strong customer relationships, and delivering exceptional customer experiences. Proven success in developing and executing successful marketing campaigns and managing high-end retail operations. I have a proven track record of building strong relationships with media outlets, influencers, and sponsors, from my previous role at Colorful Standard, in which I led the development and execution of a successful PR data base, as well as supporting the Community department in the planning and execution of high-profile events. Throughout my career I have also worked with luxury leading brand, Moncler, where I have become skilled in client excellence, and product trainings. I am skilled in identifying and anticipating clients' needs, providing expert product knowledge, and closing sales. My latest career development has been to create my own freelance marketing agency in which I have successfully worked with clients such as Odense Golfklub Restaurant, my Geisha Copenhagen and BeautyFactory. Due to my passion for working with start-ups, I have developed a deep understanding of the unique marketing challenges facing new and emerging businesses. Thanks to my experience in both retail and marketing, I now excel at developing and executing digital marketing strategies that help start-ups establish their brand identity, grow their customer base, and increase revenue.