Melissa Castán's Linkedin Analytics

I specialise in insight translations. Whether it's building brands for companies, designing content, illustrating or developing engaging visual journeys with animated videos, I always keep a keen eye for detail and insight for creating visuals and concepts that resonate with audiences on an emotional level. A background in advertising and a deep love for strategy led me to work in global event production teams, advertising agencies, start-ups and audiovisual studios. But for me is not only about the audience, but about the creatives that build for the audience. In 2018 I co-founded Frames by Friends, a community and event which aims to support the collective of animators in Barcelona and create a space to connect, learn about each other, share our experiences and passions, you can learn more at: www.framesbyfriends.com Fun fact: I create dotwork illustrations at ig: @mel.vertex