Mercedes Bath-Barranco's Linkedin Analytics

As the Partnerships Director EMEA at Ometria, I am responsible for driving the growth and success of our strategic alliances and channel partnerships across the region. Ometria is a customer data and experience platform that enables retailers to create personalised and relevant experiences for their customers across all channels. I have over seven years of experience in building and managing partnerships in the SaaS and CRM space, working with leading brands and agencies. I am passionate about delivering value to our partners and clients, and empowering them with the best solutions and insights. I have a strong background in information management and computing, and I hold a BCS Agile Foundation certification. I am also a member of Partnership Leaders, a global community of partnership professionals.