Meredith Cranmer's Linkedin Analytics

Igniting Growth Through Bold, Immersive Brand Experiences | Expert in Strategic Brand Activations - live, shopper & digital Are you looking to create a brand experience that cuts through the noise and captivates your audience? With over 20 years of leading-edge brand activation expertise, I help businesses transform their customer interactions into unforgettable, results-driven experiences. As the Managing Director of Because ANZ, I specialize in crafting campaigns that push boundaries and drive measurable growth, working with top-tier brands in FMCG, alcohol, retail, and government sectors. Whether it's designing a full-scale live brand activation, a shopper activation that converts or creating multi-sensory experiences, I bring strategic insight and creative flair to every project. How I Can Help You: Innovative Brand Activations: From immersive experiences to experiential roadshows, shopper & digital activations, I help brands connect with their audience in meaningful ways. Data-Driven Strategy: By merging creativity with Actionable Intelligence, I ensure every campaign is rooted in insights that deliver real, measurable outcomes. Industry Expertise: With a track record of success across Australia, New Zealand, and global markets, I understand what it takes to make your brand stand out in competitive environments. My passion lies in building lasting relationships between brands and their audiences, and I’m always open to conversations about how we can bring your brand to life in new, exciting ways. Ready to discuss your next big activation? Let's connect and explore how I can help you achieve your business goals.