Stack Moxie

In 2016, consulting for a few members of the Fortune 20, we created a tool kit using traditional software development tools.  They helped us test more efficiently, with a documentation chain.  Increased frequency and decreased time to test helped us increase quality and reduce outages.  Our clients ultimately convinced us that every enterprise marketing team would save time, money and heartache just about every day if they had these tools.

In 2018, we created a platform of automated testing and monitoring tools built every no code tech stack.

Co-Founder

The Product Management Center at UW

Founding Advisory Board Member

Jurisco

Serve as Board Member at Jurisco.  Leads agenda and metrics develop to help define growth strategy.

Board Member

Microsoft

Led both engineering and Marketing Operations teams in building a Marketing Operations Center of Excellence at Microsoft Office.  Built a bespoke customer data platform, managed operations across data routing, Dynamics CRM, Marketo and Exact Target.  Managed more than 40 of the world's best experts in Exact Target and Marketo to build a scalable operations machine that was the backbone of the Office365 go-to-market strategy.

Created thought leadership content, events and helped build the category of Marketing Operations.

Microsoft Office Account Lead, Marketing Operations Practice Lead at Centric Consulting

Terex Corporation

Responsible for all digital marketing - website, marketing automation (ExactTarget/Pardot), CRM (Oracle/Seibel CRM), mobile application development (ios app) - for the AWP Division of Terex.  Served in the first wave of the Google Glass pilot.  Created new segmentation and data structure for use in driving revenue.

Lead Amazon.com and Grainger Accounts. Strategic development and execution of new channel and vertical initiatives for Genie. Primary responsibilities include the launch of Genie's products with Amazon.com, expansion of products with Grainger, and entry into several new vertical markets like Aviation and Entertainment. Worked on telematics for both service center, digital marketing and requirements in the industrial & maintenance industries. 

Represented the AWP division to the Women@Terex initiative.

Sr. Technical Product Manager and Digital Marketing Director

InTown Friends of Children's Hospital

Co-chair of the Taste of the Highlands benefiting Children's Hospital of Atlanta.  An incredible event featuring the best food and drink of the Intown neighborhood. Save the Date .. May 15!

Co-Chair Taste of the Highlands

VersionOne

Joining a passion for alliances and partners with my profound belief in agile methodologies.  Market the industry's leading agile project management tool by connecting with both coaching and consulting partners as well as technology and community partners.  Including work with the best recognized names in Agile and Scrum methodology and technology like the Microsoft and IBM/Lotus Partner Networks.

Software and Certifications:
* Certified Scrum Master (CSM)
* Trained in Customer-Centric Selling (CCS)
* Marketo
* SalesForce.com

Channel Marketing Lead

Tile Media Properties

Led the company's transformation from online how-to to market leading Tile products company.  Developed, hired and managed product development team, including package design and marketing, as well as product tracking from inventory to online support.  Directed and managed full branding and marketing strategy to support product development.  

Coordinated with CEO to conceptualize and launch bonded antimicrobial, managing the product development and manufacturing from package design to EPA certification.  Instrumental in green strategy, with intense LEED, Cradle to Cradle, GreenGuard and other environmental-focused organizations.  Instituting a three-tiered launch strategy with international PR and Advertising, (working with Ketchum on the launch), working closely with our distribution strategy.

VP of Marketing and Product Development

Marketing Support

XRM Global

Led Marketing and Channel Development for EM Technologies, as start up relationship management platform and service company.  Led team and partners to be named finalist for the IBM Lotus Beacon Award for Partner Technology.  Helped transform from services revenue to product revenue, shortening sales cycle and cost of deployment.  Acted as voice of customer for the creation of the company's marketing automation product suite including drip marketing, SEO and SEM and other Demand Gen campaigns.  Software was offered as both SaaS and on-site for large Fortune 500 customers.  Ran PR and Analyst Relations campaigns.  Led branding and market launch for the company's US Sales Platform, SalesVoodoo, for the company's Brazillian product, GrandesVendas and HR product vertical HRVoodoo.  Company was acquired by xRM Global in 2008.

CEO of the fastest-growing technology company in sales and marketing technology.  Bringing DevOps-style quality to Marketing and Sales Ops.

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