Micah Fraim, CPA's Linkedin Analytics

Most CPAs are great at taxes and terrible at everything else. Taxes are still my focus, but I advise people on what is best for the business overall - not just from a tax perspective. My firm deals with businesses of all kinds, but we especially focus on online and other highly scalable businesses. My career started in one of the strangest of all places: the railroad (although I wasn’t driving the trains). I worked as a business analyst for one of their marketing departments. And like most entrepreneurs trapped in a corporate setting, I hated it. Every single minute of every single day. I hated it so much that I applied to jobs in about 100 different COUNTRIES – thinking that I didn’t just need to leave the job or state – no, I needed to leave this part of the globe entirely. But thankfully before booking a flight, I realized the corporate setting was the issue. So I started my own CPA firm – focused on advising small businesses on how to grow and become more profitable. And it was AMAZING. I’d never been so happy in my life. Helping entrepreneurs was (and still is) one of the most fulfilling things I’d ever done. Every day was varied, every situation was different, and I felt like I was making a difference in these business owners’ lives. But after a few years, something started to bother me. Something it took a few years to fully identify: While the situations were constantly changing, oftentimes the outcomes weren’t. In the first few years, most of these businesses would have great growth and success. But due to bandwidth issues, the limitations in the business’s industry, the owners being satisfied with being “self-employed” (read: having a job without a direct boss) rather than truly building out a self-sustaining business – many of these companies failed to ascend past a certain point of success. They plateaued. And for some mix of the reasons above, they were never able to break beyond that initial level of success. So as a firm we changed our focus. Now we specialize working with those who have scalable businesses. For those we don’t know how to scale, we help lay out the path. And for those who do, we help them navigate that growth. Now I get to spend every day doing what I love to do: working with super successful entrepreneurs to grow their businesses, save on their taxes, become more profitable, and make more money.