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Hi, my name is Michelle Harris and I'm an Education and Finance Copywriter. Monday through Friday I drive the newsletter, email and web content writing for Georgia State University's Undergraduate Admissions. ✍🏾 In this role, I: ✨ Exceed industry expectations by writing newsletter and email marketing content that generates a 37.6 unique open rate, above the 28.5% industry standard ✨Proofread copy/content for the print advertising and perform Market Research on the competition ✨Drive digital marketing efforts for the education content sends to 50,000 student population ✨Write SEO backed blog content and use marketing language to attract readers to the university's offering ✨Project manage my workload, meet deadlines, and work collaboratively within the Marketing team. ✨Craft the SMS push notifications to the 2,000+ recipients, respond, and direct concerns appropriately ✨Communicate timely feedback/edits with Director, Design and, Public Relations colleagues On weekends, or afterwork you might catch me finding feasting my eyes on all things finance, student loans, and investing (as well as beauty content). Ping me to ATTRACT customers to your website, email newsletter, or blog! 👩🏾💻 [email protected] 😊
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