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Marketing and PR are changing faster than ever. AI and tech are the tools transforming how we reach audiences, cut costs, and create lasting impact. With over 20 years in the field, working with brands from Walmart to Starbucks to small businesses, I’ve seen firsthand that the future is here, and it’s powered by seasoned professional who educate themselves and apply the power of AI. Who am I? 👋🏽 I’m Michelle, founder of Cherrytop, the first women-owned AI-driven marketing & PR agency in Northwest Florida, and serve as a strategic communications consultant at Kelly Voelker and Associates. I help companies navigate their toughest communication challenges. My passion lies in blending traditional marketing with the power of AI to create thriving strategies. Bonus, I love leading workshops at conferences about applying AI tech with teams and marketing AI strategies. Credentials? I’ve got a few. → LinkedIn Top Voice in AI, Creative Strategy & Internal Communications → Professional Certifications from Stanford University (Digital Transformation) and Cornell University (Marketing AI) → AMA Certified DMI Professional Here's my ethos: 1. My #1 goal is to work with clients to create marketing + public relations campaigns that are meaningful, impactful, and drive real growth to bottomline. 2. AI can be the secret sauce and your company should be leveraging technology to make smarter decisions and get ahead of the curve. So, why aren't you on the train yet? 3. Global brands and small businesses alike have valuable lessons to share. I love bringing best practices to businesses. 4. Creating plans grounded in strategy designed to last, not just quick fixes.
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