Michelle Hayes Uhlfelder, CDMP's Linkedin Analytics

With nearly 20 years in Marketing and PR, I'm more than just a professional—I'm a strategist and partner. I bridge the gap between traditional methods and the future of marketing powered by AI and emerging technologies. From blue chip companies like Walmart, Tempur-Pedic, St. Joe Company, and Starbucks to regional brands like The Fox Theatre Atlanta and Pike Family Nurseries to local gems like The Pearl in Rosemary Beach and Sundog Books, my career has covered a broad spectrum of industries. I’ve been privileged to serve integral roles on elite communication teams, guiding clients through the intricacies of major retail players while tailoring strategies for small businesses. In my role as a consultant, I provide a comprehensive suite of services from AI-driven analytics to impactful media relations and creative content generation. I intertwine strategic marketing methods with sophisticated execution to amplify brand visibility, customer engagement, and revenue streams. 🔹 Credentials & Continuing Education | I am certified in Marketing AI from Cornell University’s Graduate School of Management, equipping me with the theoretical and practical skills to integrate AI into varied marketing strategies seamlessly. Presently I am enrolled with the School of Engineering program at Stanford University, aiming to earn a professional certification in Organizational Digital Transformation in early 2024. I am an active member of the American Marketing Association (AMA), Florida Public Relations Association (FPRA) and the Public Relations Society of America (PRSA) and a certified and accredited DMI Professional. In my four years at Southern Illinois University, in addition to achieving an undergraduate degree with honors in Radio/Television, Marketing, Sales & Management, I also earned 45 hours of masters coursework level classes in the speciality of Professional Media Management. I maintained a 4.0 in all graduate level classes. 🔹 Vision & Mission | At the core of my work is a mission to unlock the untapped potential of brands. I strive to resonate with clients and consumers alike, aligning with overarching strategic goals and ensuring every deliverable contributes to a greater vision. My specialty lies in synthesizing diverse marketing channels into a cohesive and impactful narrative. 🔹 What's Next? | I'm thrilled to be in the soft-launch phase of an exciting new venture, set for formal rollout in Q4 2023. This project promises to be a game-changer in how we think about marketing and technology's role within it. Keep an eye on this space for more updates!