Famly

· Successfully managed and led a team of 7 content creators with a variety of skill sets, resulting in the timely production of high-impact content for the company's digital channels. Collectively, they have produced over 150 videos, edited and published 200+ articles, hosted 10 webinars, and created 6 guides, in addition to numerous newsletters.
· Developed and implemented the company's content strategy, which resulted in a 20% increase in sessions, average position, and clicks. 
· Implemented the Social Media strategy from scratch, generating a threefold audience growth and significantly increasing brand visibility and engagement. 
· Led the optimization of the blog's SEO strategy at all stages of the marketing funnel, resulting in increased traffic and engagement. That led to a revenue contribution of 8.4%, 6.7% of all deals, and 12.7% of all MQLs during the second half of 2022. We also doubled the inbounds and quadrupled the demos coming from content in less that 1 year.
· Repurposed and optimized content across new and existing channels such as social media, retargeting, nurturing emails, newsletters, webinars, and landing pages, resulting in increased brand awareness and lead generation.
· Expanded the network of market experts and freelancers, resulting in the streamlining and optimization of resources in the creation of content.

Head of Content Marketing

Scopely

*Part of the Playgami Team. Playgami is Scopely's own developer platform.
· Active participation on the creative process for the concept, logo and branding
· Content architecture and copywriting of Playgami's user instruction manuals for developers (Confluence)
· Design and creation of a variety of Product Marketing pages: homepage, pricing, feature pages, etc, including copywriting and assets (Webflow)
· Design, creation and implementation of more than 20 Product Tours within Playgami (Chameleon)
· Planning, development and execution of the Brand and Social Media strategy

Creative Manager - Product

Holded

· Creation and execution of the Brand and Content Strategy
· Creation and execution of Holding Up (a series of interviews I conducted with CEOs)
· Management of a team of 2 Content Managers and 2 Designers
· Participation on the creation of the Brand Guidelines (Creative and Content Brandbook)
· Creation and execution (with the Design Team) of the Client Success Stories page
· Leading and/or participation in multiple marketing projects like CRM Campaigns (e.g: Black Friday - 40% MRR increase), Landing Pages, Pricing page (x2 daily MRR since launch), Partners and Client Communications and more

· Continuation of the Client Success Stories up to 8 videos and addition of 50 written cases
· Continuation of Spain's PR Strategy and first contacts with French PR Agencies

Creative Manager

· Planning, development, execution and measurement of the Social Media strategy
· Ideation and execution of the Client Success Stories
· Revision and optimisation of old copies and creation of new ones
· Ideation and execution of seasonal CRM Campaigns
· PR strategy and execution alongside the local PR Agency
· Merchandising management

Content and Social Media Manager

Digital Innovation Center

Digital Business post-graduate masters. (Prized: Escuela de referencia en Nuevas Tecnologías 2019)
- Content Creation and Distribution
- Social Support

Teacher

Tribal Worldwide Spain

- Planning, development, execution and measurement of the Social Media strategy for Tim Hortons' arrival to the Spanish market.
- Planning, development and consultancy of the Social Support strategy for Mutua Madrileña (Madrid's biggest insurance company).
- Re-launch and implementation of the Social Media strategy for a Spanish candy brand (Dulces El Avión) and for Svenson, a Spanish multinational brand dedicated to hair care treatments and products.
- Creation and implementation of creative SEO and Social Media content.
- Planning and development of new clients' pitches within the Social Media team.
- Implementation of Agile methodology within the company (Scrum: daily stand-ups, demos, retrospectives).
- Daily work with the Head of PR & Comms

Social Media Strategist

Experience Fighters

- Creation, implementation, delivery and analysis of the Social Media, PR & Comms strategy for Experience Fighters 2017 and 2018 events.

Social Media Manager

King

-	Planning, development, execution and measurement of the Social Support strategy for the whole company within the Customer Operations Team across all Social Media channels.
-	Execution and measurement of King Care (self-service customer portal)
-	Lead to a team of 10 Specialists
-       Support function to the traditional CS part of the business with daily tasks such as queue management and distribution, Live Chat supervision, synch with QA and Training departments, on-site feedback, etc.

Social Support Team Lead

-	Full dedication to player engagement through content creation and analysis of the (first 2 and then) 6 games created within the 2 Barcelona Studios, including copy for App Store and Google Play
-	Daily contact with Studios, Brand Managers, CRM, Localisation for online and offline events and online marketing campaigns
-	Live and online interaction with bloggers and influential users supporting our local PR Agency with multiple live events
-	Precise execution and analysis of various famous Social Media Campaigns such as Apple’s (RED), International Women’s Day, etc.

Senior Community Manager

Zynga

• Daily usage of Social Media Listening Tools to connect with audiences and act on the brand’s reputation
• High focus on Community engagement and sentiment throughout different SM platforms, creating dynamic online content and maintaining the brand’s Voice & Tone
• Craft, execute and analyse Social Media Campaigns across several outlets
• Produce creative artwork for various outlets and marketing objectives, including videos for the player base
• Manage and coordinate Community Specialists (internally and vendor sites)
• Act as a liaison between the International Communities and the various company departments (CS, Legal, Game Studios, Marketing & PR, etc.)

International Community Manager

• CS queue management, assuring a healthy status (SLA, FCR, AHT)
• Customer portal article creation and maintenance (6 languages)
• Providing feedback to the studios after QA sessions on new releases
• Main point of contact between CS vendor and development teams, escalating bugs and issues and updating the CS team regarding releases, fixes and priorities
• Weekly reports to CS management and studios, facilitation and execution of problem solving
• Tight relationship with Community Managers to ensure players feedback and expectations were met
• Training on new products	
• Managing a team of local and/or remote agents and supervisors (6 languages) and responsible for the performance review and improvement of the team in terms of CSAT, NPS, EPH and FCR

CS Game Lead

• International point of contact for agents in Dublin and supervisors in vendor sites outside Europe (6 languages)
• Game Lead assistant and backup
• Queue management and work distribution
• Account management for high value players through phone, e-mail and chat 
• New hire mentorship

Player Advocate and CS Point of Contact (various products)

• Order entry and credit notes
• Daily communication with the Production Department to ensure the complete fulfilment of all orders 
• Control of global stock dispatch 
• Handling weekly Software Maintenance Activation & removal reports
• Handling daily report to manage customer’s accounts 
• Tutoring new hires

Customer Fulfillment Specialist

Ideotur

Summer Camp Coach

An energetic, versatile, and passionate communicator, with a deep understanding of multicultural environments. An excellent business strategist among growing big audiences. A dedicated Project Leader as well as Team Player, powered by critical thinking, customer centricity, and highly honed mediation and facilitation skills.

Focused, enthusiastic, and organized individual, with 15 years of experience in online marketing, creativity, branding, and engagement through all channels.

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