Mike Fransz's Linkedin Analytics

I have been a marketing leader in the food and beverage industry for over two decades, with a focus on natural and organic products that improve people's health and well-being. As the Director of Marketing at Nova Naturals, I manage the strategy, identity, and communication of three brands: C2O Coconut Water, Steaz Tea, and Tio Gazpacho. My core competencies include building and scaling top-tier teams, integrating sales and marketing functions, and using data to inform decision making and optimize performance. I also value emotional intelligence, interpersonal relationships, and reframing perspectives as key skills for effective leadership and collaboration. I am always eager to learn new things and grow as a professional, which is why I recently completed the Scaling Up Master Business Course and obtained certificates in grit, reframing, and business etiquette. My mission is to use my passion for life to "run the good race" and serve others with excellence and integrity.