Mikko Latva-Koivisto's Linkedin Analytics

Hello, I'm Mikko Latva-Koivisto, Growth Marketing Manager for Choicely. We build high quality mobile apps using our No Code App Builder for customers in 40+ countries. Our core target audiences include Media, Sports and Entertainment businesses where digital teams want to engage and monetize their audiences with interactive tools and content. --- I help tech companies & digital businesses grow with digital marketing, and using a test-measure-learn iteration process. On a personal level, I value honesty, empathy and creating a trusting environment. Learning and winning as a team motivate me the most. I have expertise of a wide range of digital marketing tactics. My strongest suits are growth marketing strategy, paid acquisition in social media, direct response copywriting and marketing automation. I also have a good understanding of content strategy, SEO, and sales and marketing alignment. I'm interested in digital businesses, tech companies and consultancies that enrich their customers' lives. So far, I have worked with B2B tech companies and SaaS companies the most: 🔸Helping Provad collect and convert enterprise customers from inbound leads. We built the brand into a household name in the field and grew the business from 2.2M€ to 3.5M€ in 3 years. 🔸Helping Praecom get leads, meetings and customers, with The F Company & Praecom team 🔸Helping several B2B companies kick off their growth marketing, helped B2B tech and SaaS companies enter new markets (UK, US), improved their onboarding and self-service, and found effective digital advertising channels, messaging and targeting through an experiment-driven approach, during my time at The F Company & Advance B2B marketing agencies 🔸 Establishing systematic & data-driven B2B marketing processes at Choicely: managing our website re-do project, creating content across channels, executing paid social & collaborating on paid search with our partner, executing joint campaigns & efforts with sales ———————— You can reach me at mikkolk@gmail.com