Easygenerator

- Working on AI Assistant that will help authors enhance the quality of their courses without any need for prompt engineering.
- Conducted user research on AI using video survey and user interviews for insights & roadmap validation
- Worked hand-in-hand with the AI PM in successful launch of "AI Course Builder" which help authors create high quality didactically sound courses
- Implemented localized product tours in 10 languages for AI course builder
- Executing on Easy AI activation and adoption ideas

Jr. AI Product Manager

Linkstar

Product Manager I

Revamped Linkstar landing page leading to 2X conversion rates
Launched the user dashboard 2.0 which led to reduced time to value and 3X session duration 
Drove profile completion rate of user base from 5% to 10%
Introduced product tour as part of PLG initiative
launched e-learning MVP and received the signup of 750+ unique users by introducing practical learning, assessment, certification, bonus resources, community driven learning, session recording, portfolio discount, and the freedom to ask questions from Linkstar team and the instructor. 
Drove revamp of Gallery section and converted it from unusable to being a lifesaver for 2200+ users till now.
Introduced Top Stars page and drove 2300+ users to take inspiration from 20+ best Linkstar portfolios and create their own wonderful portfolios.
Implemented data tracking of 350+ metrics & point of interactions through Mixpanel, GA, and our own dashboard to track feature adoptions, user journey and subscriptions data.
End to end involved in planning, execution and release of Top Stars page, Opportunities page, Instagram Live Feed Feature, Gallery Section Redesign and 2 new pricing card variations.
Launched Linkstar’s affiliate program to drive product features awareness and increase paid users.

Associate Product Manager

• Conducted user research, gathered feedback and helped users with on-boarding on Linkstar
• Worked on 2 key projects i.e. Subscription Launch Plan, and Discovery feature MVP
• Conducted competitor analysis, and tested out sign up flows & features of competitor products
•Drove the user profile completion rate forward from 5% to 8% by contacting 300 users with incomplete profiles.

• Worked on short term and long term marketing ideas to promote Linkstar (employee engagement, SEO)

Product Intern

Oliv

MEDZnMORE

•	Handled B2C side Tabiyat.pk’s Social Media Community by crafting 1000+ empathetic messages to customers
•	Resolved 100s of customer complaints through collaborating with multiple departments
•	Crafted Content for 40+ informative and interactive posts and stories
•	Learned Mail Chimp and crafted emails to spread awareness regarding our campaigns, sale offers, and partnerships
•	Gave ideas for employer branding and handled the company’s LinkedIn account for a month

Marketing Associate

Digital Marketing Intern

Self Employed

So far I've written blogs for multiple niches which include:
Travel, Woodworking, Gardening, Self-Help, Business, Marketing, Explainer Videos, Food Recipe, Rare Cars

Freelance Writer

Careerhotline

• Grew Facebook page to 1000+ followers in 26 days
• Generated Organic reach of 20,500+ in less than a month by strategically executing our marketing campaign
• Conducted a virtual career seminar containing 50+ participants that included high-profile guest speakers from reputable companies such as Unilever, Bagallery, and EBM 
• Managing a team of 11 fresh year students and helping them grow with learning sessions

Co-Founder

AIMVIZ

• Researched and wrote 20+ SEO optimized blogs, 10+ ad copies, and multiple newsletters for in-house brands.
• Crafted 6 drip campaigns containing 30+ promotional emails to gain leads and conversions.
• Crafted 2 highly engaging whole website copies and several landing pages for the company’s website and in-house brand.

Jr Content Writer - Digital Marketing

Chikoo

•Spread Chikoo’s message to 7000+ audience through my huge LinkedIn and Facebook network
•Planning and organizing powerful marketing campaigns (recent: Rs 10,000 campaign)

Campus Ambassador-IBA

Digital Eggheads

•Grew company’s Instagram blog page by 75% in 2 months 
•Crafted 90+ highly engaging Facebook posts captions and 30+ tweets
•Used WordPress to publish 20+ blogs on the company’s site
•Conducted analysis on competitors and current trends
•Created content for various social media platforms such as Instagram, Facebook, Twitter and LinkedIn

Marketing Intern

The Citizens Foundation

• Effectively managed the class of 30 students by monitoring student’s progress and providing counselling

Social Work Intern

Welcome to my profile! I'm Samir, AI Product Manager at Easygenerator.

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