Mojdeh Marashi's Linkedin Analytics

A design strategist passionate about creating simple, clear, and delightful solutions, products, and services. Driven by deep compassion for the user, I have successfully designed, directed, and launched products and projects for startups as well as Fortune 500 companies. INNOVATION Years of experience in diverse domains paired with a natural curiosity for finding better solutions, makes it possible for me to dream up new and creative alternative solutions. "... The result was an application with the best user interface in its class, which won praise from users, and has set a new standard in the industry for ease of use. Her designs not only demo well to win customers, but really work in practice..." (Neil Carson - Former Architect, Dell) DESIGN THINKING By employing design thinking methodology and strategy, I have helped numerous product teams create simple yet powerful experiences for the user. "... It was a complicated application used by IT managers worldwide. Mojdeh was in charge of our UI / UX design. She impressed the executive stakeholders, software architects, project management (me) and 50+ team members. ... Yet, her biggest contribution was perfecting the user experience- making a complex IT application simple and intuitive to use..." (Steve Einhaus - Former Project Manager, Dell) USER EXPERIENCE People inspire me to create better products! Alongside the data gathered automatically, observing users and speaking one on one with them, helps me and the product teams understand the true and immediate needs and wants of the users. This in turn not only have helped create solutions that delights users, it has also helped create an innovation pipeline for the future of the products. "... These improvements have contributed to our product achieving the highest gain in Customer Satisfaction ratings, within our group at Cisco..." (Gavin McCallum - Manager, Software Development Engineering at Cisco) SPEAKING & DESIGN WORK SESSIONS Contact me for details.