Michael McAllister's Linkedin Analytics

I started Empower LO as a loan officer in 2018, after creating a system of generating and closing internet purchase leads using marketing automation and paid advertising. Since then, we’ve earned a reputation of being one of the most trusted names in mortgage marketing. Leading the team at Empower has given me the opportunity to learn and grow in more ways than I can count. Here are a few of the things I’m most proud to have been a part of over the years: We developed a system of managing Google Ads to generate mortgage leads that has resulted in close to half a million exclusive leads generated and over $3.5 million in Google Ads spend. We brought one of the most powerful marketing automation tools ever built (HighLevel) to the mortgage industry in early 2019, and have maintained our position as the go-to experts of HighLevel in the mortgage industry. We’ve built a community of loan officers now using that software in their business, and given them support and service unlike any other CRM or marketing automation platform in the industry. We’ve partnered with and been featured (organically) by some of the biggest names and publications in the mortgage industry. Best of all, we’ve done all of this while building a culture of people first, striving for growth, taking pride in doing shit right, having integrity, leaving our egos at the door and solving problems. I’m passionate about what I do, and I love working with people who are passionate about what they do. For personal inquiries, shoot me a direct message. If you’re looking for more information about working with Empower LO, head to https://empowerlo.com/ or reach out to [email protected]