25hours Hotel One Central

• Assist in reaching the website sales targets and distribution goals, i.e., % contribution of revenue
• Ensure the website is always correctly positioned and distributed on Brand domains Report and act upon the pre-determined and campaign-based KPIs
• Establish relationships with corporate and regional offices in digital strategy, revenue management, and marketing.
• Review and maintain rate and room type descriptions in HOD/Synxis (e.g., translations, images, etc.) in coordination with relevant stakeholders

CRM -Loyalty Marketing 

• Develop and maintain a database of corporate, F&B and hotel newsletter subscribers through both online and offline solicitation in compliance of the GDPR framework
• Implement a CRM tool to deliver personalized campaigns
• Oversee data-management of F&B Seven Rooms accounts, ensuring integration with hotel CRM system and appropriate use of data, data-capture and retargeting
• Ensure emailers are in line with the strategy and corporate/brand guidelines & (i.e., Corporate Identity)
 
Search Engine Optimization (SEO), Social Media & eMarketing Strategy

• Measure and report on weekly SERPS performance across different search engines
• Liaise with the web agency and corporate office for any website/IBE enhancements. 
• Collaborate with the social media team, marketing, and revenue management to support decision-making with crucial analytics (including but not limited to Meta, Tiktok, Snapchat)
• Establish and implement the hotel's annual advertising plan for electronic channels and assist with matters related to creative and media planning for PPC.
• Analyze the website production (bookings) reports available from the website statistical package and/or from the hotel's Opera property management system or any other such MIS tool.
• Responsible for managing OTA platforms such as Booking. com, TripAdvisor, Expedia, etc.
• Monitor and assist in ensuring Rate parity with Revenue management across e-distribution channels.

Assistant Manager Digital Strategy & E-commerce

BM Hotels & Resorts

- Managing a diverse portfolio of business units including 2 Hotels & Resort and Beachfront Glamping Site.
- Assist the team in the development of the overall digital marketing strategy and budget planning.
- Implement digital marketing activities across a broad range of digital marketing channels (Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, Snapchat Ads and Email Marketing).
- Manage and maintain the company’s owned media including websites and email/CRM software.
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms.
- Set up conversion, pixel, and event tracking on the website and across various digital platforms.
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions.
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.

Cluster Digital Marketing Executive

CureMD

I was responsible for optimizing the site for search engines. As part of my responsibilities, I conduct keyword research, create Google Ads campaigns, identify prospects and created newsletters for email marketing.

Search Engine Optimization Analyst

The Innovative Packaging 

I worked as a digital marketing consultant for The Innovative Packaging. I  execute all digital marketing, including SEO/SEM, marketing, social media and display advertising campaigns.

Digit Marketing Consultant 

Amentis Technologies

I worked on a versatile nature of SEO including onsite modifications, offsite tactics development and implementation, social presence, SMM, SEM, paid campaign handling and implementation plus training and synchronizing SEO with other business development processes.

• Managing Team of SEOs
• Managing Teams of Data Entry Operators
• SEO Training
• Off-site and On-site Optimization
• Paid Campaign Management of portals
• Managing Blogs
• Outreach Expert
• SEO Strategy Development & Implementation
• SEO Research Work
• Website Traffic Analysis
• Website Onsite Analysis
• Website Keywords Ranking Analysis
• Planning & Setting Monthly SEO Targets
• Competitor Analysis
• Quality Backlink Building

Senior SEO Executive

Claws Inc

I Conduct on-site and off-site analysis (ON-Page SEO, OFF Page SEO)
• Keyword research, Competitor analysis, assisting with On-Site blog content, optimization of on site content, SEO Audit, Link Building, Google My Business Listing Optimization
• Social Media Optimization and Marketing (Facebook, Instagram, Twitter, Pinterest,
LinkedIn)

Search Engine Optimization Specialist

I am a Google Certified Professional with over five years of experience in Internet business models. My expertise lies in leveraging various analytics tools to derive actionable insights and implementing data-driven strategies for success. I excel in crafting compelling content strategies to boost brand visibility, increase website traffic, and generate leads.  Furthermore, I possess a strong foundation in Customer Relationship Management (CRM) and recognize its pivotal role in fostering enduring customer relationships. I leverage CRM systems to streamline operations, enhance customer interactions, and cultivate customer engagement and loyalty.

Proficiencies:

- Social Media Marketing (Facebook, Instagram, Whatsapp, TikTok, Snapchat ads)

- PPC Advertising (Google Ads)

- Programmatic Advertising (DV360, CM360)

- SEO, Content Strategy & CMS Management

- Email marketing, CRM (Revinate, Expeience, Sevenrooms Hubspot)

- OTAs Channels optimizations and Sponsored Ads( Expedia, Booking . Com, Tripadvisor)

- Chatbot - Quicktext

Let's Connect:

Open to connecting with fellow digital marketers, entrepreneurs, and enthusiasts.

Reach out for collaboration and insights.

Let's celebrate two incredible years and to many more to come.
 
Dive into this latest article by TimeOut for a glimpse of what we are planning for our 2nd anniversary.
 
25hours Of Love. 20th of April at 25hours Hotel One Central.
 
it's my birthday party. come as you are. ❤️
 
https://t.ly/nS0jc

Muhammad Waqas

timeoutdubai.com • 2 min read

’25hours of Love’: A second-anniversary party with a grand celebration of music, unity, and togetherness

Every so often, a hotel comes along and makes an impact that not only shakes up a city’s hospitality scene, but its entire culture - and this was the case with 25hours Hotel One Central. Two years after opening, the hotel has become so much more than a place to bed down, but a communal and creative hub, co-working space, dining destination and a place where people can 'come as they are, and be who they are'. From its globetrotting f&b and buzzing communal spaces to its boundary-pushing concepts (think a mixed-gender sauna and naughty slogans), here's why 25hours Hotel One Central is still the coolest and most unique hotel in the city... 

Mads Wolff Róisín O'Malley Sharan Pasricha Louis Abi Abboud Tolga Sezer Lacin Fábio Gibelli Timo Gloeckner Mahlet Guluma Margo Stieg Mohamad Tafesh Vergel Agarap 𝑬𝒍 𝑴𝒆𝒉𝒅𝒊 𝑲𝒉𝒆𝒊 Sami Matta 

#dubai #dubaihotels #ennismore #lifestylehotel #lifestyle #25hours #hotelnews #uniquehotels #arthotels #designhotels #community

https://lnkd.in/dEKrD3db

nearfarmag.com • 4 min read

Why 25hours Hotel Dubai One Central is still the city's most exciting hotel – Near+Far Middle East

Eid Mubarak! 🌙

#25hourshoteldubai #eidmubarak #comeasyouare #25hourshotel

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