Fernanda Sobreira's Linkedin Analytics

Hi there! 👋 I'm Fernanda, a growth marketing leader based in Toronto. I've spent my career in tech, specializing in demand gen, marketing automation, and sales enablement. I've had the opportunity to lead demand generation at several organizations and have been responsible for launching global go-to-market campaigns for new solutions and markets. My experience includes driving results through educational, lead generation, and nurturing campaigns, as well as optimizing tech stacks and enabling sales teams. Skills: - Global GTM Strategy - Marketing Strategy - Team Management - Integrated Campaigns - Marketing Automation & Operations - Email Marketing - Account-Based Marketing - Content Strategy - Sales Enablement Tech and tools: - Salesforce Marketing Cloud Account Engagement (Pardot) - Salesforce CRM - HubSpot CRM, Marketing, Operations, and Sales Hubs - Google Analytics 4 - Google Tag Manager - Google Ads - LinkedIn Ads - CMS (Hubspot, WordPress, Contentful, Squarespace) - Basic HTML and CSS - Uberflip - Vidyard Looking forward to connecting! ☕