- Warner/Parlophone // Roster: Rachel Chinouriri - SOLOMON - Sainté and Ghetts
- Black Butter Records/Sony // Roster: Lola Brooke - Fivio Foreign - B-Lovee - Nardo Wick - M24 and Kah Lo
- Kindred
- Nerds Collective

Marketing Consultant

GRADUATION*

Spotify

Spotify is one of the largest music streaming service providers, with thousands of songs uploaded daily for their daily active users. In addition to music streams, Spotify is home to podcasts, video services and other content from creators all over the world. 

During my time at Spotify, I worked as a core member of the team within Artist Marketing. My primary duties included: Providing ALP and the editorial team with marketing plans, ensuring marketing campaigns ran smoothly and in a timely manner, liaising with external and internal contacts, budget handling, strategy planning, creative ideas, timelines, event support and content creation. 

I was the main lead for working on artist's marketing campaigns for MHuncho, DBE, Ed Sheeran, RagNBoneMan, Bugzy Malone, Spice Girls, Maisie Peters and also UK & IE leading flagship playlists such as Massive Dance Hits, Who We Be, No Cap, Todays Top Hits, Queer Spaces and Notting Hill Carnival

UK Marketing - Artist Marketing

Somethin'​ Else

- The BRIT awards 2021
- BBC Sounds 
- Wrigley’s Extra x ISAWITFIRST/ Love island series 7

Talent Manager

TBWA \ London

- Facebook Mothers Day Campaign for Portal 
- New Business

Freelance Account Manager

Parlophone Records Ltd.

Parlophone Records & Entertainment One Group helped me to gain an understanding of artist management, creative strategy, digital and social media campaigns and their overarching marketing objectives and plans for their global artists such as Tinie, Yxng Bane and PartyNextDoors. Once campaigns were executed, I was responsible for providing regular reports, sharing current social trends to maximise engagement and conversion and communicating campaign changes in a timely manner. I was also given the opportunity to coordinate across several departments to support artist's music releases.

Freelance Influencer/Content Marketing Assistant

Urban Nerds Collective

•Help to deliver clients objectives whether it is to hit their KPIs, identify key results on multifaceted campaigns, creating critical timelines and presentations
• Supporting the senior team with client communications for asset creation, reporting and pitching new innovative concepts
• Recruitment and management for the UK and international grassroots talent, brand ambassadors and influencers, specifically within the Gen Z and millennials urban markets
• Responsible for preparing contracts and organising logistics for run of show, product seeding, campaign shooting, focus groups and talent liaison
• Taking ownership for raising POs, reconciliation of budgets and financial administration
• Undertaking digital marketing which involved writing up a weekly synopsis to provide an
update on the CPA to the client

Account Executive

Hill+Knowlton Strategies

- Maintaining and regularly updating the administrative elements of the accounts (including coverage monitoring, tracking, action lists, agendas, monthly reports, payments, media list etc.)
- Handling media relations and supporting the team to deliver PR and marketing plans 
- Supported senior management with activations, campaign logistics and strategic planning 
- Developing and researching PR and creative opportunities for clients
- Reporting back to the client on a weekly to monthly basis, along with informing the clients with new insights and current trends 
- Contributing and actively preparing PowerPoint presentation to be shown internally and externally

Worked across: LG, Westfield, Cineworld and adidas newsroom

Account Assistant

OMD UK

- Supporting the Account Manager in compiling data and ongoing campaign performance reports 
- Managing the account's budget and invoicing third party partners
- Identifying opportunities to grow the business by promoting their products
- Keeping in contact with third party partners and discussing weekly and monthly activity 
- Checking and reporting on third party partners clicks, sales, conversion rates and CPAs on a weekly basis

Worked across: Barclaycard and Barclays

Affiliate Account Executive 

John Doe

- Creating, researching and developing ideas and opportunities for new and existing clients 
- Preparing PowerPoint presentations, collating data, analysing, writing and mounting media coverage, press releases and scripts 
- Supervising and delegating work to work experience 
- Planning and implementing PR strategies, which involved using Gorkana to communicate with   all types of media
- Managing and updating current products and trends and engaging with users on social media sites such as Twitter, Instagram and YouTube

Worked across:  Adidas Originals, Absolut, Malibu, Itsu and Ocean Beach Ibiza

Internship

I have over 8+ years of experience within the Marketing industry working across music (UK / US Rap, Hip-Hop, R’n’b, Afrobeats, Dancehall, Dance and, Pop Electronic music), youth culture, entertainment, influencer and talent management, brand partnerships and lifestyle brands.

I am a fast, dynamic and diverse individual with a genuine passion for music, entertainment, arts and culture. I am also a highly confident, passionate, creative, solutions-oriented hardworking professional with an extensive track record in the Project Planning of high-profile accounts and campaigns that involve social media, OOH and physical events.

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