Semrush

- Managing of marketing team and marketing activities of a business unit
- Developing a strategy for a product solution go-to market
- Managing a team of professionals and external agencies/services
- Designing marketing campaigns and analysing campaigns performance
- Carrying out market research, customers and competitors insights analysis, discovering competitive advantages
- Setting the goals and monitoring the results, reporting
- Managing budgets
- Adjusting cross teams and cross-channel workflow and communication
- Crisis management

Head of Marketing, Market Research

- managing of international brand marketing teams’ and developing strategies, set the objectives and monitor the results
- consulting international brand marketing teams’ on processes/channels: blogs, influence marketing, video content, webinars, social media, content marketing campaigns
- analysing the success of marketing campaigns and creating reports
- working with colleagues across multiple departments
- adjusting cross teams and cross-channel workflow and communication
- carrying out market research, competitors and customer insights analysis
- onboarding process adjustment
- managing budgets
- crisis management

Head of International Brand Department

- consulting regional marketing teams on processes/channels we use: blogs, influence marketing, video content, webinars, social media, content marketing campaigns
- cross teams and cross-channel workflow and communication adjustment
- guidance for new team members
- providing transparent information about processes
- help with defining and implementation of best practices and best cases

Regional Marketing Coach

- develop a communication strategy
- set the objectives and monitor the results of the various activities / campaigns
- participate in exhibitions
- analyze the performance of marketing campaigns and prepare the reporting
- conduct market studies, competition studies
- organize, coordinate and manage the French marketing team
- communicate with influencers
- crisis management

Senior Marketing Manager - France

- developing the regional development PR strategy (France)
- collaboration with digital marketing specialists
- organization and participation at PR events (online, blog, etc.)
- media database management
- developing and maintaining contacts
- preparing and delivery of thematic papers (summaries for publications, exclusive data for experts)
- monitoring of regional PR activity effectiveness

PR manager - France

- webmastering,
- multilingual localization,
- integration of content, integration of localized content,
- multilingual multimedia,
- web design

Webmaster, multilingual localization specialist, multilingual web design

Datawords Group

Integration of localized content, creating localized newsletters, web design of localized pages, localization of videos, subtitling, testing, visual editing

Webmaster (multilingual)

Currently, I hold the position of Head of Marketing and Market Research at Semrush.
I pursued linguistic studies and specialized in creating multilingual websites, managing digital projects and SEO in Strasbourg. I lived and worked in Paris where I developed my technical, analytical and communication skills.
I’m addicted to the web and enjoy researching digital marketing opportunities and discovering new opportunities for business growth. I love communication with people so I’m eager to find more like-minded people!

Taplio

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