Cadence Bank

First Vice President, Director of External Communications

Houston Grand Opera

Director of Marketing and Communications

Strategically manage the $6M annual marketing budget and supervise a team of 12 responsible for a comprehensive brand, marketing, and communication outreach including media relations, customer service, customer relations and ticketing management, website, social media and digital strategies, email marketing, video production, advertising, direct mail, on-site signage, and telemarketing. Develop, execute, and report on diverse campaigns for fundraising, ticket and subscription sales, and educational and community programs. Marketing revenue in the 2021 fiscal year exceeded $7M—overreaching sales goals by 176%. Ensure that campaigns and patron experiences are streamlined and comprehensive across all engagement platforms while continually developing new strategies to sell tickets and interact with online audiences.

Marketing and Communications

Associate Director of Communications

Love Advertising

Authentic brand-marketing and strengthening brands’ positive impact on communities through multi-channel strategies. Oversaw 20+ clients and managed a team of six. Created cross-departmental collaboration initiatives. Garnered earned-media placements in national, international, regional, and local outlets resulting in public relations value of $1.2B in 2017. Successfully managed high-level crisis communications for politically and socially driven topics, including during one of the nation’s largest natural disasters.

Public Relations

Carbonara Group

Created and executed robust public relations campaigns that enhanced awareness and fulfilled clients’ marketing strategies. Managed and implemented media relations; secured placements for clients in local, regional, and national outlets. Acted as the point person and liaison for accounts internally and externally while leading communication efforts. Strategized and managed all client social media platforms, increasing audience and engagement levels. Measure, analyze, and report growth for all accounts. Successfully planned and executed events with budgets up to $100,000. Developed rebranding strategies and worked on all components including naming, logo design, and creation of stationery packages.

Senior Account Executive

Evolve Communications

Lynch Communications Group LLC

Account Coordinator

Rexam

Communications Coordinator

Healthy Connection Chiropractic

Billing and Communications

Award-winning marketing and communications professional with 12+ years of progressive leadership and strategy. Experience in generating authentic and strategic marketing and communications campaigns that resonate with audiences to increase reach, loyalty, and sales. Masterful at integrating into brand initiatives, developing cross-departmental partnerships, and diversifying audiences. Holds an MBA with a concentration in marketing through Syracuse University. 

Specialties: public relations, social media, media relations, marketing and sales, advertising, copywriting, branding, community relations, digital media, and presentation development.

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