Natasha Ritz's Linkedin Analytics

Excited to have started a new role at Chirp AI as the Head of Customer looking after all things people marketing, sales, customer, brand, content and ethics. I look forward to unravelling AI biases and see how we can change them from the inside. Chirp is your AI sales sidekick - a human-led AI partnership the helps you close deals faster. My first book Souling is available here: https://souling.au. I've spent the last 16 years of my career helping social enterprise founders & leaders bring their vision to life. I think my career has been somewhat unconventional to be honest, I guess the thread has always been about real, genuine human connection, experiences and telling stories. I've worked across such a range of businesses and brands in multiple sectors from startup, scale-up to medium and enterprise. My experience spans B2B, B2C, in-house, agency-side, events, retail, eCommerce, tech, lifestyle, cosmetics, fashion and beyond... a jill of all trades, master of none perhaps. I'm about 2/3s way through a degree in behavioural sciences at Swinburne which has been a really interesting journey and definitely supports understanding how marketing impacts people, the world and brands. I strongly feel that marketers have a huge responsibility to be using skills to promote positive impact, be it social or environmental. My favourite kinds of businesses to work with and lend my time to are those that care about something more meaningful than profit. Social enterprises in environmental sustainability or social impact are where my heart is. We spend 80% of our lives working, might as well work on things we care about and are positive for the world. Things I hate: - Jargon - Inauthenticity - Acronyms Things I love: - Smart people - Accountability - Kindness Also a retail investor in, what I believe are some of Australia's most awesome brands and founders, doing really impactful work: Birchal, Montu, Maslow, SIX, Good Empire, Broad Radio and Flave.