Crosscraft

•  Leading and participating in working groups on projects to support the development and acquisition of new processes, systems and assets.
•  Management of meeting preparations, briefings and forward planning - including drafting and presentation of documents.
• Ensure that the CEO, and relevant colleagues, are fully briefed for all meetings, decisions and external engagements.
• Identifying, informing and implementing key points for improvement within the company.
• Understanding the purchasing department to assess and adjust prices, process payments and maintain accounts
• Resolving any day to day company issues. 
• Supporting the company through ad-hoc duties when necessary and during Covid peaks; Deliveries, Stock Takes, Sales Rep, Store Keeping. 
• Building working relationships with Internal, External, Local and International contacts, including at the most senior level.

PA to CEO

• Worked with the in-house team to design and push SEO, PPC, Web Optimisation and overall Marketing Strategy - increasing traffic and revenue through all channels.
• Carrying out search engine optimization.
• Carrying out on-page/off-page optimisation.
• Developing and improving Online Marketing Strategies (PPC, SEO, Social Media Campaigns).
• Liaised and participated in meetings with working groups & companies to facilitate web development and the launch of Crosscraft's new web presence.

Digital Marketing Strategist

Sales Representative

Alex Parsi - Independant Artist

• Co-wrote arranged and recorded guitar for Alex Parsi's debut Album 'Young At Art'.
• Played in various venues, events and showcases in and around London / Guildford - Including BBC Introducing Reading
• Project included songwriting sessions, experimental sound design and Recording/Mixing sessions at WildWood Studios with the project's Audio Engineer.
• Currently in the process of finishing and releasing a second album.

Lead Guitarist and Co-Songwriter

Corporate Function

• Performed as a five-piece band with two Malta XFactor Finalists; Nicole Frendo and Kyle Cutajar.
• Liaised with the venue owner and client to assess event details, performance space and prepare equipment for soundcheck and performance.
• Acquired musicians and singers and resolved last-minute issues with band members and setlist.
• Created and amended setlist led rehearsals, organised meetings and rehearsals, soundcheck and performance dates.

Music Director

Ġ.F. Abela Junior College - L-Università ta' Malta

• Assisted conductor with orchestral arrangements.
• Performed at cultural events, national festivals and university events.
• Studied scores in detail and developed suitable interpretations.
• Curated and arranged music for holiday performances and events.

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