Laterna Ventures Limited

Using insights generated from business data to craft creative campaigns and strategies that deliver good ROIs.

Marketing Communications Manager

Equipment Hall Limited

Defining, executing and managing annual marketing activities for Equipment Hall (Lagos & PH), towards promoting the company’s brand; creating sufficient awareness of Equipment Hall’s products and services amongst her target market segments – corporate & retail, and achieving other key business objectives using appropriate marketing communications and channels. Also responsible for creating and managing and driving B2C sales through e-tail and exhibitions.

	Accomplishment 1: Planned and executed a Global Demand Generation Campaign for DellEMC Precision Mobile Workstations.
	Accomplishment 2: Conceived, designed and executed the #OneFamliyOnePowerCube Marketing Campaign – A value proposition campaign aimed at making the PowerCubes Surge Protectors range part and parcel of every family in Nigeria.

Marketing Manager

CleanAce Drycleaners & Launderers

Designed and executed target-driven marketing activities for increasing monthly sales and maximising growth opportunities, as well as articulating ideas for populating the CleanAce Membership Club. Also responsible for managing CleanAce’s social media platforms and outdoor marketing campaigns.

Accomplishment: Successfully conceived and planned ‘CleanFriday’, a sales promotional campaign that increased CleanAce Drycleaner & Launderers November sales by 5%, the highest monthly sales and cash turnover in the year 2015. More so, was part of the team that designed and executed a strategic SWOT Analysis for repositioning and putting CleanAce Drycleaners & Launderers on the path of Industry Leadership, Operational Excellence and Quality Service Delivery.

Head, Marketing & Sales

Realty Point Limited

Managed the day-to-day operations of Prime Exchange Limited (a Subsidiary) via strategic leadership and activities that led to over 65% increase in revenue through aggressive multi-level marketing and customer relationship management. Implemented integrated online and offline marketing activities that led to increased interaction between Prime Exchange and her team of networkers.

	Accomplishment: Designed and Executed “Refer-2-Earn”, a referral reward scheme targeted at boosting marketing and sales activities through the productive engagement of new and existing customers in the sales and marketing various Prime Exchange Limited’s products and services.

Business Development Manager

Poise Nigeria Limited

Designed and executed strategic business development activities that included market research, proposal development, client relationship management and key account management leading to successful marketing and sales of Poise Nigeria’s open and in-plant of training programs for business executives. A reliable team player whose contributions led to meeting and exceeding team’s financial targets on several occasions.

	Accomplishment: Co-designed and developed Poise’ Annual International Conference on “Professionalism Revolution in Nigeria-The Beginning”, used as an annual marketing tool at the beginning of every year, as well as marketed and successfully sealed multi-million naira training deals with various new and existing clients. Also, was instrumental in bringing about dynamism and focus into the marketing department.

Asst. Manager, Business Development

Dinamik Associates

Human Capital Content Development and Publication of Millionaire Teknology - Nigeria's First Mindset Development Magazine.

Managing Partner

An Accredited Management Consultant with over a decade experience of understanding and driving business growth and profitability in diverse industry leveraging data and insights.

Tech-savvy with expertise cutting across:

*Strategy
*Marketing
*Business Innovation
*Business Development
*Digital Marketing
*Product Development
*Customer Experience Management
*People Development

Let's talk about your business frictions needing solutions.

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Nathaniel Ligbago's Linkedin Analytics

Nathaniel Ligbago

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Nathaniel Ligbago's Linkedin Analytics