Independent Communications Consultant

I specialize in delivering innovative communications, marketing, public relations solutions and comprehensive rebranding strategies specifically tailored for CEOs and top-tier executives. I shape public image and brand identity of C-Level executives, ensuring their leadership and vision are effectively communicated within the market.

My approach involves a meticulous and personalized strategy, combining creative problem-solving with a deep understanding of executive branding. By collaborating closely with CEOs and other C-Level executives, I craft bespoke public relations campaigns that highlight their achievements and leadership qualities while aligning with their organizations' overarching goals.

Key elements of my role include:

• Strategic Brand Positioning: Developing and implementing sophisticated branding initiatives that position CEOs and executives as thought leaders and industry pioneers.
• Rebranding and Image Revitalization: Leading comprehensive rebranding efforts to refresh and modernize the public image of executives.
•Public Relations Campaigns: Designing and executing high-impact public relations campaigns that enhance the visibility and reputation of C-Level executives.
• Crisis Management and Reputation Recovery: Providing expert guidance and strategies for managing public relations crises and recovering reputations.
• Executive Thought Leadership: Positioning executives as thought leaders through channels such as keynote speeches, panel discussions, authored articles, and whitepapers.
•Stakeholder Engagement: Facilitating meaningful engagement with key stakeholders, including investors, clients, employees, and the media.
• Integrated Marketing Communications: Ensuring a cohesive and consistent brand message across all marketing and public relations efforts.
• Personalized Brand Development: Providing development strategies to enhance the brand of C-Level executives.

Independent Communications Consultant 

Medium

Featured writer on Medium for Marketing, Artificial Intelligence, Health, Mental Health, Self
https://nonggol-darapati.medium.com/

● Created and composed an article on better marketing practices focusing on Paris Hilton. Achieved 254,000 impressions on X (Twitter). Published in Better Marketing (one of the largest publications on Medium) 
● Created and composed an article on branding focusing on Shah Rukh Khan. Obtained 1400 views on Medium. Published in Better Marketing (one of the largest publications on Medium) 
● Featured writer on Medium for Marketing, Artificial Intelligence, Health, Mental Health, Self.     
● Featured and published on Better Marketing, The Startup, Curious, The Ascent, An Idea, Greener Together, Data Driven Investor.  

Contributing writer for : 
- Better Marketing : https://bettermarketing.pub/
- The Startup : https://medium.com/swlh
- The Ascent : https://medium.com/the-ascent
- An Idea Publication : https://medium.com/an-idea
- Data Driven Investor Publication : https://medium.com/datadriveninvestor
- Curious : https://medium.com/curious
- Greener Together : https://medium.com/greener-together

Author & Featured Writer 

Women's World Banking

Women’s World Banking is a non-profit organization headquartered in New York City, focusing on women’s financial inclusion in low-middle income countries. Partnering with the Gates Foundation and the Visa Foundation.

•	Established social media presence for Southeast Asia (SEA). Created social media strategy for SEA, achieving a 4.4% engagement rate (Industry standard 1-5%).
• Led and managed events in partnership with network partners and government ministries, securing national media coverage and brand partnerships.
• Managed key stakeholder relationships and developed collaborations from CMO and regional director levels down to operations.
• Developed and executed branding, marketing, and communication strategies to enhance the legacy brand and expand market partnerships and thought leadership, reporting to the Regional Director and global headquarters.
• Adapted brand identity, values, and positioning to align with current trends and priorities.
• Directed brand campaigns, communication content, marketing partnerships, events, and social media strategies.
• Enhanced brand equity through effective storytelling, media placements, and media buys, achieving a 70% cost reduction with two major newspapers.
• Created and maintained a regional marketing calendar aligned with global priorities.
• Assessed campaign performance and monitored competitors via digital and social media.
• Managed internal and external public relations initiatives with branded content.
• Collaborated with other departments and the Regional Director to validate business plans and drive new initiatives based on market trends.
• Provided insights on financial inclusion trends for women in Southeast Asia to the global headquarters.
• Developed comprehensive campaigns and communication strategies for Southeast Asia, including ideation, visual direction, and stakeholder events.

Regional Marketing Communications Manager (Contract)

reach52

Reach52 is a health-tech startup focusing in 52% of the global population who do not have access to primary care facilities and medicine. Reach52 partnered with big pharma such as Johnson & Johnson, Astra Zeneca to provide medicine at cost to rural areas. 	   
        					             
•	Developed and created international media strategy and content to refine brand position and partnership which resulted in an international partnership for a global healthcare event. 
•	Developed and executed press and media engagement & management
•	Identified relevant partners and Key Opinion Leaders to engage and co-brand to increase the company’s brand.

Marketing Consultant (Contract)

RCS Foundation

The RCS Foundation is an educational foundation focusing on the Cambridge system for Pre-K up to A Levels. The school caters to the expat community. The majority of students originated from Japan and South Korea.
               
•	Led and nurtured a team of eight team members across three campuses. 
•	Conceived and developed an international media relations strategy, digital, social media and localized content strategy. 
•	Created strategic brand roadmap and positioning to showcase the organization’s niche branding and regain market share. 
•	Developed and executed press and media engagement & management including content creation and rebranding. 
•	Identified relevant partners and Key Opinion Leaders to engage and partner with for the organization’s branding.

Corporate Communications Marketing Manager (Acting Head) (Contract)

Islamic Development Bank (IsDB)

The Islamic Development Bank (IsDB) is a multilateral development bank. The bank finances its member countries in infrastructure and poverty alleviation projects. 
					           					             
•	Developed an international media strategy for the region. Optimized the social media strategy and execution. Coordinated and executed agency tender for communications projects such as corporate profile video and new project gateway systems launch video.
•	Developed and refined brand positioning for Southeast Asia
•	Conceived and developed regional social media and content strategy in line with global corporate branding and priority, resulting in obtaining a global branding partnership for the regional office and business units.   
•	Refining brand positioning to align with regional priorities and audience. 
•	Developed and executed press and media engagement & management including content creation such as press release. Developed and managed global, regional and local events partnering with government ministries, network partners and media / press. 
•	Led and nurtured a team of four multinational team members.

Regional Communications Officer (Contract)

Independent Consultant

•Supported C Level executives in developing and refining brand positioning for Southeast Asia, developed international media strategy and engagements. Optimized social media strategy and execution. 
•Led press & media engagement, strategy, branding, communications, public relations, market integration, partnership, company expansion, streamlining and efficiency, extensive studies and research regarding funding, budgets, and accounts management as well as daily operations.

Independent Consultant (Communications & Project Managent)

Etobee

Etobee was a last mile delivery startup. The company’s app allowed customers to track their delivery and orders from point of origin until it reached the destination. 	
	             
•Supported the CEO in developing operations & project management (internal & external)
•Nurtured relationships between company shareholders, investors, and stakeholders, executed contract fulfillment, budgeting and special projects. Supported C-suite for the company expansion & investor relations. 
•Managed & nurtured multiple cross function teams’ cooperation ensuring product launch and contract fulfillment. Achieved 100% completion on product launch and physical infrastructure delivery projects. Developed & nurtured press / media, events management and engagement.

Executive Assistant to the CEO

Six Capital

Six Capital was a financial technology company which educated university students on how to use banking software to prepare entry into the banking and financial sector upon graduating university. 

• Supported C-suite in developing the go to market strategy, and partnership management. Spearheaded the establishment of the Indonesian office in Jakarta.
• Led the Indonesia communication and public relations strategy and created press / media, advertising, communications, public relations, brand management, engagement, strategy.
• Initiated and executed partnership research, development, contract negotiations and fulfillment.
• Nurtured cross function cooperation in a multinational team with business units to ensure product launch and company operations in Indonesia.

Manager of Human Resources and General Affairs

Ogilvy Public Relations

Ogilvy Public Relations is a global, multidisciplinary communications leader with operations in more than 70 countries. Its clients include multinational Fortune 500 companies. 
	             
•	Developed and nurtured relationship with international media. Supported and executed press and media content development, corporate publications and events management. 
•Managed clients and third parties ensuring the success of events and projects. Managed local and regional market research for the clients’ brand positioning and engagement.
•Led and nurtured junior team members in client engagements & international media relations.

Senior Account Manager (Contract)

✨Communications | Public Relations | Marketing ✨ Formerly @ASEAN, Ogilvy, IsDB ✨ Featured writer on Medium ✨

As a seasoned data driven strategic communications professional with 15 years of experience in the public and private sector, I have worked with multinational companies and non profits such as the ASEAN Secretariat, Ogilvy Public Relations, the Islamic Development Bank and Women's World Banking  to engage the SEA / APAC region. 

I've counseled and worked with C-level stakeholders toward business objectives and rebrand companies and organizations to stand out in niched and saturated markets. I have extensive experience engaging with diverse industries, cultures, and geographies. In addition, I am a digital native with traditional and online media expertise who is results oriented. 

I'm your low-risk, high reward option! 

Core Competencies:
• Strategic Planning • Executive communications • Social media content strategy & management • Corporate & B2B communications • Multi-market coordination • Copywriting • International Media Relations • Event Management • Team Building & Leadership • Branding • Public Speaking & Presentation • Project Management • Financial & Budgetary Management • Collaborative Team Player • Written Communications • Microsoft Office

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