Interbrand

Global Director of Human Truths, Interbrand

Executive Director, Human Truths (EMEA) 

C Space

As Executive Director, Consulting, I oversee a number of different consulting practice areas including: Insight & Foresight, Innovation (Propositions & Prototyping), CX, Customer-Centrcity. I also 
At C Space, we help brands better understand their customers, collaborate with them to solve business challenges and build more customer-centric organisations. We call this Customer Inspired Growth. We do this through a combination of private on-going online communities, high impact co-creative workshops, creative services and business consultancy.

Executive Director, Consulting

As Director of Propositions, I look after the Propositions Team at C Space, gathering 360 insight and co-creating new service, new product and new business propositions for businesses and brands. 

At C Space, we help brands better understand their customers, collaborate with them to solve business challenges and build more customer-centric organisations. We call this Customer Inspired Growth. We do this through a combination of private on-going online communities, high impact co-creative workshops, creative services and business consultancy.

We were honoured to be awarded Best Agency above £20m, 2017 by the MRS.

Director of Propositions

At C Space, we help brands better understand their customers, collaborate with them to solve business challenges and build more customer-centric organisations. We call this Customer Inspired Growth. We do this through a combination of private on-going online communities, high impact co-creative workshops, creative services and business consultancy.

We were honoured to be awarded Best Agency above £20m, 2017 by the MRS.

Head of Consultancy

The Value Engineers

Ran multiple projects for a variety of clients both in the UK and globally. 
Responsible for the Innovation Practice and the Business Development activities of the agency.

Director

The Snoozery

Co-founder of The Snoozery, an eCommerce venture with a mission to help people sleep better.

Because people deserve a good night’s sleep. Because they’re not getting enough good nights’ sleep these days. Because more and more of us are burning the candle at both ends, and playing around on iPads in bed when we should be getting some shuteye.

And because a good night’s sleep is just as important as eating healthily and taking exercise.

Sadly, there’s no magic wand that will deliver sleep. But there are things we can all do to help ourselves sleep better. Our goal is to make those things easily and readily available.

Co-Founder & Director of Dozing

Brand Fruition

Brand Fruition is a strategic marketing consultancy that helps brands to flourish.

Young brands need nurturing. Growing brands require guidance. Mature brands demand a continuous supply of fertile ideas to keep them vital.

We harness the energy and wisdom of the people who own the brand. And align them around the very best brand building ideas and strategies. It's an approach that's worked for more than 150 different brands in 30 countries all over the world.

Cello Group PLC

Senior Consultant

Business Development Manager

In my role at Interbrand, I work with brands, businesses & people of all types, with the simple aim of helping them grow.

I do this by calling on:
- My extensive experience of working in multiple categories & geographies for the past 20 years
- A thorough and expansive exploration of the evidence and sources of inspiration, both known and unknown
- My fundamental belief in cognitive diversity and collaboration.

I get involved with all sorts of projects, including: Innovation strategy; NPD Insight; EPD; NPD; Proposition development; Brand visioning; Brand portfolio deployment; Brand architecture;  Consumer insight; Sprints/Hackathons.

When not working on client engagements, I'm a member of the C Space Exec Team, defining the strategic direction of the agency and helping deliver that on a day to day basis

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