Nick Penev

🤝 Partnerships Manager with hellotax 🚀 Co-founder of XTREME POWER brands and Partnerships Advisor with 30+ Companies in the eCom Space 🎙Webinar Host 🏠 Fully Remote since 2010! Long before it was cool 😎

🏠 Fully Remote since 2010! Long before it was cool 😎
👊 Co-founded Xtreme Power brands in 2010 - Private Label Supplements development company
🚀 Developed and launched 20+ Private Label Supplement brands across Europe
💰 Exited all brands in 2020
👊 Rebranded  XTREME POWER brands into a Partnership as a Service agency and network for eCommerce service providers
🚀He and his team help eCommerce companies to grow through partnerships in the eCommerce space
🎙️ Participated as host and speaker in 200+ webinars,podcasts and events in the eCommerce space
🤝Runs a network with 1000+ eCommerce partners
🚀 Co-founder Scayul - SaaS tool for proactive introductions and referral swaps!

Co-Founder and Head of Marketing and Partnerships

🚀💻🌍
Back in 2010, XTREME POWER brands launched with the daring mission of elevating private label ecommerce brands through growth and scalability. With a partner and affiliate network of over 1000 companies spanning Europe and the USA, we successfully developed, scaled, and exited 20 ecommerce brands in 2020.

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In 2020, XTREME POWER brands underwent a rebranding to become a Partnership-as-a-Service agency and network. Our goal is to help ecommerce service providers and agencies grow through partnerships, and we've already assisted over 100 companies in doing so. With a partner network exceeding 1000 companies, we've organized, participated in, promoted, or sponsored over 200 events in the ecommerce space.

📣👀💬
Additionally, we maintain a newsletter with 20k eCommerce subscribers and a social media following of 70k. Our passion for bringing people in the industry together is at the heart of everything we do.

⚔️ 𝗘𝘂𝗿𝗼𝗽𝗲’𝘀 𝗠𝗮𝗿𝗸𝗲𝘁𝗽𝗹𝗮𝗰𝗲 𝗕𝗮𝘁𝘁𝗹𝗲: 𝗔𝗺𝗮𝘇𝗼𝗻 𝘃𝘀. 𝗟𝗼𝗰𝗮𝗹 𝗛𝗲𝗿𝗼𝗲𝘀

Think Amazon owns Europe? Not so fast.

According to DHL’s 2025 E-Commerce Trends Report (based on 24,000 shoppers across 24 countries), local marketplaces are alive and swinging—and in some countries, they're landing serious blows.

📦 Amazon’s dominance is real:

🇮🇹 90% usage in Italy
🇬🇧 88% in the UK
🇩🇪 80% in Germany 
🇪🇸 80% in Spain

But this is no monopoly.

🇵🇱 Allegro holds 87% in Poland
🇹🇷 Trendyol Group: 88% in Turkey
🇳🇱 bol: 88% in the Netherlands
🇨🇿 Alza: 74% in the Czech Republic
🇸🇪 Elgiganten: 52% in Sweden

Local loyalty is still a powerful force. Global scale vs. local trust—the final round is wide open.

Meanwhile, new challengers are stepping in:

Temu (32% global usage)
SHEIN (26%)
eBay (15%)

Temu is now top 3 in Poland, the UK, and Germany.

📊 𝗕𝗼𝘁𝘁𝗼𝗺 𝗹𝗶𝗻𝗲: The $900B European e-commerce landscape isn’t one-size-fits-all. Local champions still have bite, global giants have the scale, and speed is everything.

💬 Who wins in the end—scale or loyalty? Wins the brand which expands first!

🎯 𝗛𝗼𝘄 𝘄𝗲 𝗰𝗮𝗻 𝗵𝗲𝗹𝗽 👇

▶️ 𝗙𝗥𝗘𝗘 𝗘𝘅𝗽𝗮𝗻𝘀𝗶𝗼𝗻 𝘁𝗼 𝘁𝗵𝗲 𝗘𝗨 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁 𝗿𝗲𝗽𝗼𝗿𝘁... 𝗦𝗲𝗻𝗱 𝘆𝗼𝘂𝗿 𝗔𝗺𝗮𝘇𝗼𝗻 𝘀𝘁𝗼𝗿𝗲 𝗹𝗶𝗻𝗸, 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗼𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗶𝗱𝗲𝗮 𝘁𝗼 𝗻𝗽@𝗵𝗲𝗹𝗹𝗼𝘁𝗮𝘅.𝗰𝗼𝗺 and we'll do a marketing research to let you know if you should bother and what is the opportunity.

▶️ We'll take care of the VAT compliance and product compliance,logistics,localization and translations and much more!

❓What you are waiting ecom peeps ... get in touch .... start expanding to Europe today and leave your competitors in the dust. 😉

🙌 Big shoutout to my partner Artur Stańczuk, Founder of MarketMaze, for droppin’ this gem post and banner!

Subscribe into his newsletter here, it’s straight fire: 👉 marketmaze.me/subscribe

🚀 Co-founder @ XTREME POWER brands 🔥 eCom Hot Sauce and 10x5 Hack Series 🤝 Partnerships Advisor @ hellotax and 100+ Companies in the eCom Space 🎙Webinar Host 🏠 Fully Remote since 2010! Long before it was cool 😎

❤️ Happy International Women's Day to all badass women ... in advance!

🔥 Tune in for eCom Hot Sauce newsletter on Mar 8th ... Goes out at 10am EST/ 3pm CET on Sunday!

🔥🔥🔥 Our hottest topics of the week:

🎁 Amazon Launches Pro Bono AI Tool
🍌 Nano Banana 2 - 101 Best Amazon Image Prompts
🎬 What If Every SKU Had a Product Video?
🎁 192 Amazon Split Tests → Pro Bono Conversion Playbook
⚙️ The AI System Making 56K in 30 Days on Amazon
🧠 10 AI Agents Running This DTC Brand

📱 Badass posts with tips and cool insights for Amazon and ecom peeps by Monte Desai, Daniela Anavitarte Bolzmann ⚡, David Roberts, George Stock and David Dokes

🤩 Latest market news,hacks,videos and AI stuff with a smile for amazon , ecommerce, dtc and tiktok

👉Sign up to here and become an eCom Hot Sauce peep: https://lnkd.in/dC3WMAZ9

😎 My homie and Amazon OG Danan Coleman just dropped the ultimate hookup for Prosper week. 

We ain’t talkin’ about boring networking with warm white wine and awkward small talk. 

We talkin’ about the real spots. The parties where the heavy hitters pull up. 

The rooms where deals get made. The nights you actually remember (or… maybe don’t ).

Every year when Prosper rolls around, Danan does the community a solid and puts together the definitive list of parties worth your time. Not the spammy stuff. The good ones. 

The rooftop vibes. The invite-only joints. The late-night sessions where Amazon legends, brand builders, and operators all link up.

If you’re hitting Prosper next week, this list is basically your after-hours playbook. 

So do yourself a favor Amazon seller peeps — check the list, mark your calendar, and make sure you’re in the right rooms with the right peeps.

👉 https://lnkd.in/dGKvmaWj

Prosper during the day.
Party with the operators at night.

🧭 𝗜𝘁'𝘀 𝘁𝗶𝗺𝗲 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗕𝗶𝗴 𝗣𝗣𝗖 𝗘𝘀𝗰𝗮𝗽𝗲

If your paid traffic strategy starts and ends with Google and Meta, you might be missing some of the highest-intent audiences on the internet.

Here’s the interesting part 👇

Major publishers like Inc.com, Elle.com, MensHealth.com, and Entrepreneur.com have quietly launched their own PPC marketplaces.

That means you can now tap directly into engaged D2C audiences — often with 𝗹𝗲𝘀𝘀 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻, 𝗹𝗼𝘄𝗲𝗿 𝗰𝗼𝘀𝘁𝘀, and fresher inventory than the traditional ad giants.

Most marketers are still fighting in the same two crowded arenas.
The smart ones are exploring the new frontiers of PPC.

So my close partner Phil Byrne and his POSITIVE SPARKS MARKETING LTD squad put together something insanely useful:

🗺️ “𝗔𝗹𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝘃𝗲 𝗣𝗣𝗖 𝗠𝗮𝗽𝘀" — a curated list of the best alternative PPC campaign marketplaces across the US and UK.

Think of it as a shortcut to traffic sources your competitors probably haven’t discovered yet.

Wanna grab a copy?

💬 Drop "𝗔𝗹𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝘃𝗲 𝗣𝗣𝗖 𝗠𝗮𝗽𝘀" in the comments and I'll send it over!

🚨🚨15 Amazon Epic Hacks ... 1 Epic Showdown! Are you in?

I’m inviting you to the AMZ One Step 𝟭𝟱𝘅𝟱 𝗔𝗺𝗮𝘇𝗼𝗻 𝗛𝗮𝗰𝗸𝘀 𝗪𝗲𝗯𝗶𝗻𝗮𝗿 — Wed Mar 25 | 7 PM CET / 1 PM EST

💪 Powered by AMZ One Step , hellotax, eCom Hot Sauce, Pixii, Axiom Return Solutions, Cross Border Summit, House of AMZ and Reinstato.

15 Amazon heavyweights. 5 minutes rounds each.

It's an all-out hack-off to see WHO brings the baddest, boldest, brain-melting hacks.

Think: Amazon meets UFC… but with less punching and more profit.

😎 𝗬𝗼𝘂𝗿 𝗥𝗶𝗻𝗴𝗺𝗮𝘀𝘁𝗲𝗿: Nick Penev

🥊 𝗧𝗵𝗲 𝗙𝗶𝗴𝗵𝘁 𝗖𝗮𝗿𝗱:

1. Kamaljit Singh - How to Generate A+ Content in Minutes Using AI!
2. Or Shamosh - Don’t Ask Amelia for Permission!
3. JD Sass - Returns Recovery: Increasing Claim Payouts & Reducing Disposal Costs!
4. Michael Michelini - AI Agents for Ecom!
5. Monte Desai - sent invoice - Design an Amazon and TikTok Shop Listing in 2 minutes!
6. Mark Casey - The secret hack!
7. Larisa H. - The AI Authority Hack Top Brands Are Using for Lasting Credibility!
8. Igor N. - Outsmart your competition with Amazon Marketing Cloud!
9. Colin Raja - Amazon Launch Case Study 2026!
10. Izabella Ritz - Print ROI Before You Print Inventory!
11. Elizabeth Greene - The 360 Ads Audit!
12. Vladislava Skrebnova - Not Just FBA: How Order Personalization Increases Loyalty and Repeat Purchases!
13. Carly McMillen - One Formula, Perfect Bids: The Mathematical Shortcut to Your ACoS Goals!
14. Mike Frekey- Master Your Market | Hacking Brand Analytics SQP!
15. Chad Rubin - I Replaced My PPC Team With AI. Here's How!

👉Grab Your Spot Here: https://lnkd.in/dvQCTRZ4

🔊London Calling all Amazon Agencies! Here is our partner spotlight: Seller ADvantage

🚀Seller ADvantage provides a white label service for DSP ads. Amazon DSP lets ambitious brands reach high-intent shoppers both on and off Amazon using real purchase data — turning awareness into measurable growth at scale.

💵Best of All - There's NO MINIMUM SPEND!

Struggling with rising PPC costs? DSP lets you :

Reach high-intent audiences using Amazon’s real purchase and browsing data — not guesswork.

Advertise both on and off Amazon to capture shoppers wherever they spend their time.

Retarget past viewers and shoppers to turn lost traffic into recovered revenue.

Access full-funnel reporting to measure awareness, consideration, and conversions in one place.

Leverage AI-powered optimization to scale campaigns efficiently without wasting ad spend.

🔗Check their case studies here: https://lnkd.in/dt7KUTae
👉And connect with Mike Williams and Seller ADvantage

👁️👁️ 𝗦𝗛𝗜𝗣𝗠𝗔𝗫 𝟭𝟱𝗫𝟱 𝗗𝗧𝗖 𝗛𝗮𝗰𝗸𝘀 𝗪𝗲𝗯𝗶𝗻𝗮𝗿 on Feb 25 by hellotax and eCom Hot Sauce!
#2 𝘃𝗼𝘁𝗲𝗱 𝗵𝗮𝗰𝗸 by Geoffrey Hurth - 2x Your Ad Creative Output with an AI Creative Strategist!
🎯 Explained short and sweet in 5 mins!
👀 Watch Here: https://lnkd.in/dYVvD5xG

Open video: SHIPMAX 15X5 DTC Hacks Webinar on Feb 25 on youtube.com

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