Niels Kolijn's Linkedin Analytics

Marketing and tech have become the constants throughout my career. After finishing my Masters in Marketing, I experienced life at tech-giant IBM as a bid manager. Working closely with sales during the pre and after-sales process came in handy in my following jobs; while I started off as a marketing generalist I soon specialised in digital marketing and MarTech and so I learned the ins and outs of the digital marketer's tools. Besides knowing the marketer-life, I am fully aware of the wider eco-system and the importance of tech within the marketing space. That knowledge is being put to good use in my current role as Partnerships Manager at dotdigital. The combination of dotdigital and partners, ultimately means that the end-user has access to all required knowledge and tech to build successful, personalised and fully-automated customer experiences. Fields of interest: Marketing, MarTech, Branding, Digital Marketing, Marketing Automation, Languages, CRM-marketing, Customer Experiences, UX