Nik Hewitt's Linkedin Analytics

As Sr. Content Marketing Manager at TrueFort, I leverage my (almost 30 years) experience and my MA to strategically produce assorted content types, including SEO-sympathetic blog copy, case studies, white papers, campaigns, solution briefs, e-books, and audio/video assets. I collaborate with product marketing, sales enablement, external agencies, journalists, and technology partners to deliver compelling, informative, well-researched, and brand-appropriate content that deliberately resonates with our target audience and showcases our solutions. My strategic efforts in SEO, PPC, and content marketing have increased TrueFort's qualified web leads by 40% year-on-year. I also oversee the brand management and design of TrueFort, ensuring consistency and quality across all channels and platforms. I am hands-on, plus lead a small team of creatives. I use collaborative AI tools like ChatGPT+, Midjourney, and DALL-E to enhance my creative content creation and to stay ahead of the curve in a rapidly evolving cybersecurity industry. I am passionate about sharing my insights and expertise as a guest lecturer at The University of Nottingham and as a team mentor. I take pride in solving problems and managing remote teams, and I have brought hundreds of brands online since 1995.