Nikola Korać's Linkedin Analytics

With over 20 years of experience driving revenue across two continents, I've navigated the corporate landscape, collaborating with industry giants like Microsoft and diving deep with nimble startups. This journey has equipped me with invaluable insights from both successful and challenging endeavors. Today, my passion lies in sharing these hard-earned lessons with businesses eager to grow. My mission is straightforward: help companies build sustainable revenue streams through practical, no-nonsense strategies. I advocate for a collaborative approach to revenue generation, involving: Subject matter experts who understand buyer perspectives. Savvy marketers who effectively communicate in the digital space. Sales professionals attuned to buyer behavior. Success in revenue generation hinges on these five key principles: 1) Meeting Buyers Where They Are: Establish a strong top-of-the-funnel presence by understanding your buyers' environment. 2) Providing Genuine Value: Build credibility by delivering real value before buyers make a decision. 3) Empowering Buyers to Solve Problems: Showcase your expertise by helping buyers address their challenges independently. 4) Addressing Objections Proactively: Weed out low-intent buyers by tackling objections upfront. 5) Closing Deals with High Intent: Focus on high-intent buyers who see the value in partnering with you.