Niusha Koucheksarai's Linkedin Analytics

TLDR; 17+ years media and advertising experience working with brands across all key industry verticals with a focus on entertainment, creativity and performance. Experienced sales leader within digital, video and social with a strong background in TV/AV media planning and buying. Solutions led, customer first and builder of collaborative and motivated teams. Welcome to my LinkedIn profile. I’m Niusha (like fuchsia with an “N”) and according to Google it means “good listener.” Little did my parents know when they first overheard the name on a plane back from Iran to Manchester (an unspecified number of years ago) just how much that would fit the bill. I like to listen, digest, and analyse to make decisions - trusting that with enough collective input and critical thinking that most things can be figured out together. I value hearing from people from across the business with different perspectives, ideas, experience levels and XFN specialisms … I think it makes for better decision making, smarter leaders and a happier culture. I have a background in TV & Media as a former Head of AV for a big 6 media agency and most recently helped to build the sales organisation in the vibrant world of digital tech at TikTok … a social entertainment platform that blew my mind with its innovation, pace and talent. Good to know: I enjoy the details and have a pretty meticulous and diligent approach to most things. I thrive in fast-paced environments, delivering results whilst staying organised and adaptable. Good sense of humour (wait, wrong profile). Getting the best out of people, being hands on and motivating teams to pull in a unified direction is my best skill. I like to foster a collaborative environment of shared learning and have a genuine desire to enable and empower talent to progress for the good of the business and their careers.