Hostelworld Group

Data Analyst

Developed a framework for the launch of Electric Vehicles in Ireland and helped increase the adoption rate.

Collaborative Industry Research Project

Shopster

I was the second member to join the budding Analytics team

• Building dashboards for post campaign analysis using Tableau around relevant KPI parameters.
• Built customer segmentation model to drive a more stable process for Sales growth offers using Clustering.
• Built a marketing mix model to present the impact of marketing activities to help in optimizing marketing spend.
• Reduced the cart abandonment rate from 95% to 72% by optimising the touchpoints in the customer purchase funnel.
• Achieved a 10%  MAPE to predict orders count with regression models.
• Created in-house Chatbot for the assisting Customer Queries and it reduced the admins workload by 15%
• Built an association analysis of product bundles using Apriori algorithm for stores as well as E-commerce channels.
• Forecasted demand to replenish the inventory for an e-commerce retailer which resulted in a 6% increase in product sales.
• Reduced churn by 3% by performing segmentation through Clustering and identified factors resulting in a high churn rate.
• Created Funnel Analyses and collated insights about app services’ adoption through the install-usage-retention funnel.
• Built automation framework for reports and reduced processing time by 1.5 hours per week.
• Crafting hypothesis for A/B testing and website improvement recommendations based on quantitative data.
Strategizing ways with the team to collect new data sources and building dashboards to eliminate bias in hiring process.

AugRay

• Gathered and analyzed data of consumers and competitors across industries.
• Analyzed market conditions to examine potential sales and market positioning of the internal products.

Data Scientist

AVASOFT Inc

Designed data pipelines(ETL) and formulated dimensional models to build a data warehouse.
Automated tedious excel tasks by creating SSIS workflows which reduced manual effort by 15 hours per week.
Developed data marts leveraging SSIS to develop dashboards for business stakeholders to manage incident management.

Analytics Engineer

Sustenance

Analyzed the company needs for the hardware requirements.
Analysed real-time sensor data to to provide insights on fault management. Designed to monitor the different parameters in a hydroponic farm.

Business Analyst

High inclination towards Machine Learning, Data Analytics and Statistics. A staunch believer of the fact that all business decison making processes should be automated through solid Data Science practises. A pythonista and experienced in regression and classification models.

Tech-stack:
Core Skills: Statistical Analysis, Machine Learning, Predictive Modelling, A/B Testing, Business Presentations
Languages: SQL, Python,
Tools: RStudio, VS Code, Tableau, SQL Server, Git, Office Suite

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