Code Institute

Student

• Setting up and managing marketing automation through Hubspot. 
• Managing lead generation, databases & email reporting. 
• Working with the content team to develop content to attract, acquire and nurture qualified and targeted audience to the business. 
• Working closely with the sales team on strategies for customer acquisition and retention. 
• Coordinating with marketing to ensure all campaigns are delivered on time, with proper segmentation to maximize engagement. 
• Staying abreast of and recommend email marketing best practices.

Senior Automation Consultant - HubSpot & Salesforce & MCAE

Chaos

- Set up and managed marketing automation workflows, nurture/scoring programs triggered campaigns, including segmentation and building templates.
- Monitor and optimize existing campaigns and provide recommendations to stakeholders. Analyze and report on campaign performance with actionable takeaways.
- Run an email A/B testing and optimization program (split testing, dynamic content, personalization, segmentation, email layout) to optimize deliverability, open rates, CTR and conversion rates.
- Designing and implementing a new global consent management process
- Recommending new Marketing Technology platforms and designing, implementing, and migrating to new Marketing Technology platforms.
 - Designing and implementing bespoke integrations (e.g. HubSpot and Salesforce)

Senior Hubspot Architect

Rentokil Initial

Senior HubSpot Solutions and Architecture Design 

: Senior Salesforce and HubSpot Expert

Reporter Global

•	Digitalizing the whole business.
•	Aligning the marketing and sales departments with the business goals.
•	Implementing Slack + HubSpot (customized) + SalesForce + MailChimp.

Digital Transformation, Marketing&Sales Director

Ultramarin Travel Agency

•	Responsible for planning and the delivery of all B2B, B2C/D2C multi-channel acquisition campaigns to achieve new business targets to agreed volume and ROI
•	Developing annual acquisition campaign plans, focusing on the target audience
•	Using a full mix of marketing channels both online and offline and optimizing new channel opportunities to generate inbound traffic across the website, contact center, and branch.
•	Efficiently managing the campaign budgets, demonstrating efficiencies where appropriate
•	Commissioning insight to inform campaign plans and evaluation
•	Developing strong 3rd party relationships with media, digital and design agencies as required, being the key day to day contact

Head of Digital Marketing 

Dare Digital

Overseeing all aspects of the customer service experience to troubleshoot processes and procedures and making improvements of customer service quality at the highest standards possible
•    Providing active feedback on the handling of sensitive customer service issues
•    Monitoring and reviewing processes for ways to make procedures more time and cost-effective
•    Making regular reports to upper management about department milestones and progress
•    Holding regular meetings with department staff to discuss expectations and hear team concerns
•    Planning and maintaining departmental budget
•    Responsible for department recruitment and retention, as well as accurate and regular reports regarding staff performance
•    Coordinating with all departments to incorporate plans to increase customer satisfaction
•    Managing issues with the staff through assessment and subsequent corrective action protocol
•    Liaising with upper management, vendors, contractors, and key stakeholders to ensure the quality of products and efficiency of the department

Director Of Client Services

FivePlus Solutions

▪ working closely with different internal teams to ensure consistency through all digital marketing channels: providing forward-thinking ideas about how to build and maintain a strong online presence
▪ identifying new trends in digital marketing, evaluating new technologies, and ensuring the brand is at the forefront of industry developments
▪ managing campaigns deliverables and coordinating with the project team, creative team, digital team & technical team to implement the best class of digital campaigns
▪ a growth seeker able to contribute to business growth through creating and maintaining long-term client relationships and develop new clients
▫ proactively managing, testing, improving, and measuring inbound marketing performance
▫ hands-on experience with SEO/SEM, Google Analytics, and CRM software
▫ providing strong experience with web analytics and social management platforms, with the ability to report on key metrics relative to business KPIs and ROI
▫ forecasting sales performance trends and acting proactively to increase the market segment
▫ managing multiple stakeholders across both creative and commercial sides of the business

National Sales And Marketing Director

Rodex Company

▪ Program evaluation and adjustment: evaluating the BEM system and designing strategies that retain existing brand resonance
▪ Reputation Management Expert
▪ Social Media management: 
-Analytical monitoring and development of strategies around it
-Managing forward-planning and monthly budgeting; 
-Strengthening and amplifying the network base and public visibility
▪ Speech Writer
▪ Personal counseling and assistance to acquire specific techniques: speech, mimic, and gesture, dialogue techniques.
▪ Customized image strategy to promote and implement the image of the client on a durable basis (portfolio media support)
▪ Analysis and data management (opinion polls)

Image Consultant

As a Senior Automation Consultant at HubSpot, Salesforce, and Marketo, I help businesses optimize their marketing and sales processes through cutting-edge automation tools and strategies. I have over six years of experience setting up and managing marketing automation workflows, nurture/scoring programs, triggered campaigns, segmentation, and templates.

I work with the content, sales, and marketing teams to develop and deliver engaging and effective campaigns that attract, acquire, and nurture qualified and targeted audiences. I also monitor and analyze campaign performance and provide recommendations for improvement. I stay abreast of and recommend email marketing best practices, and I have a Google Analytics certification to enhance my data-driven approach.

Taplio

Octavian Roșca's Linkedin Analytics

Octavian Roșca

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