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Odell Dias

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Hi, I am Odell, a Google Ads Certified Experienced Digital Marketing Manager and a Freelancer with a history of working in the education industry. With over 6+ years of experience in the online marketing industry, I have had the opportunity to run successful digital campaigns for multiple niches' such as Education, Publication, Music & Entertainment, Consulting Services & Personal Brands. I specialize in the following skillsets: Search Engine Marketing (SEM) - Experienced in running successful Google Ad Campaigns for the Education niche. Well-versed with both, search and display campaigns as well as YouTube campaigns. Search Engine Optimization - Worked on the SEO of multiple websites both in-house and with 3rd Party vendors, for successful implementation of fully functional search engine friendly websites. Practical experience of best practices for SEO including advanced keyword research with the help of keyword research tools. Content Writing - Quality Content is the most crucial aspect of digital marketing, keeping that in mind, I have written over 30+ long-from articles for various niches. These are SEO optimized articles with a few of them ranking on the first 3 results of Google Search for specific keywords. Search for 'Digital Marketing Swot Analysis' ( This is by Rightly Digital written by me). 'How to prepare for a Social Media Interview', 'Zapier Mastery Course Review' WordPress Site Creation & Management - Created 10+ fully functional websites on WordPress for my company as well as for clients as a freelancer. Implemented Google Analytics, Tag Manager, Pixel Code, and other essential marketing codes and plugins Email Marketing - Knowledge of Email Marketing Softwares such as MailChimp, Mailerlite etc. Implemented numerous email campaigns as well as conducted A/B testing based on email marketing best practices. Facebook Paid Advertising - Executed Ad campaigns on Facebook & Instagram including Lead Gen Campaigns Knowledge of Canva, Adobe Photoshop, Illustrator, Premiere Pro

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