Matt Mahmood-Ogston 🌱's Linkedin Analytics

In July 2014, I lost my fiancé to suicide after his religious family rejected him for being gay. That devastating moment taught me the true power of authentic storytelling and its ability to create real change. Today, I'm on a mission to help 10,000 purpose-driven brands, charities, and funders transform their social impact from invisible to impossible to ignore. THE CHALLENGE: Many organisations with social impact, CSR and ESG initiatives struggle to document their impact. They worry about appearing self-promotional, lack time to capture their work, or rely on generic stock photos that fail to build trust with stakeholders. What I've learned: documenting your impact isn't about vanity – it's about trust. MY UNIQUE PERSPECTIVE: • Social impact documentary photographer • CEO of a multi-award-winning charity • Brand development expert (helped a Dragon from Dragons' Den launch five businesses) • Award-winning Channel 4 documentary filmmaker • I'm part of the communities I serve HOW I CAN HELP: 1. SOCIAL IMPACT PHOTOGRAPHY & VIDEO Capture your CSR and ESG initiatives through powerful visual storytelling that centres on beneficiaries, not egos. Message me "STORY" 2. STORYTELLING CONSULTANCY SERVICES I'll work with you to implement the strategies from my storytelling formula directly into your organisation's website, social media, annual reports, or ESG and CSR communications. Message me "CONSULT" 3. PURPOSE-DRIVEN PERSONAL BRAND COACHING Transform your personal brand into a platform for change. Message me "COACHING" 4. FREE SOCIAL IMPACT STORYTELLING FORMULA My step-by-step framework for documenting impact with dignity. Message me "FORMULA" to download READY TO TRANSFORM HOW STAKEHOLDERS SEE YOUR IMPACT? • Join my FREE personal branding mini-course: https://join.ogston.com/starter • Follow me for social impact insights • Download my free formula (DM "FORMULA") • Message me for a brand strategy session Let's make your mission impossible to ignore. Featured in: BBC, ITV, Channel 4, Sky News, The Guardian, The Times