#paid

Product Marketing Lead

Product Marketing Manager

Reshift Security

https://www.reshiftsecurity.com/

A developer friendly code security tool that seamlessly integrates with the developer's environment to identify and help fix vulnerabilities in their own code.

Director of Marketing

Software Secured

I lead all growth initiatives with the purpose of improving user acquisition, activation, retention, referral and revenue at Software Secured.

•	Run growth hacking experiments to improve customer conversions via marketing automation, conversation rate optimization, and customer behaviour analysis
•	Drive organic growth of website traffic through SEO initiatives such as keyword analysis, competitor keyword and ad research, meta descriptions, and content strategy
•	Create, manage, and analyze email drip campaigns for cold and qualified leads, onboarding users, and existing customers
•	Manage advertising across various channels including social media, paid search, and display
•	Lead content initiatives including content calendar, coordinating writers, establishing channels, optimizing SEO, writing and editing technical articles, and publishing on our blog
•	Built and maintain the company website (www.softwaresecured.com), continuously updating content, CTA’s, company news, and graphics on a regular basis

Revenue Growth 

Hatch CUSA

•	Member of Carleton Undergraduate Student Association's (CUSA) Hatch, Carleton University's entrepreneurship incubator 
•	Co-founded Educase, a business selling educational cases tailored to the high school curriculum 
•	Work weekly in the Lead-to-Win co-working space to develop business

Hatch Cohort Member

Carleton University

•	Teaching assistant for second year Entrepreneurship

Teaching Assistant

•	Hold 10 office hours a week for one on one mentorship sessions to assist students with identifying their sources of difficulty and providing them with resources to encourage self-regulation abilities
•	Work collaboratively with 6 Team Leads to create skill development resources for students
•	Create training resources and host training sessions for 35+ Bounce Back Mentors
•	Work collaboratively with a team of 5 mentors to review challenges, share successes and feedback

Bounce Back Team Lead

• Provide support to first-year students with first semester averages below 60%, and coach them out of substandard academic standing, thereby securing their program continuance

Bounce Back Mentor

Canada Post / Postes Canada

•	Provide campaign support for customer segments; Consumer, Small/Medium Business, Enterprise 
•	Successfully project managed a consumer marketing campaign launching to 278,000 Canada Post customers from start to finish
•	Successfully delivered and presented a research project on direct mail marketing to an executive panel
•	Input over 150 initiatives in the online software development tool (JIRA) and distributed tasks across digital teams including UX/UI, Content, Visual Design, Development, Analytics & Reporting, and Social Media ensuring marketing projects were successfully planned, tracked, and released
•	Developed and improved an internal tracking system encompassing all digital marketing projects for 2017, resulting in better management of resources and saving time

Digital Integration Marketing Student

Professional Programs – Sprott School of Business, Carleton University

• Provide interactive tutorials and one on one support to enhance course content for 20 students in a second-year Organizational Behaviour course

Interactive Teacher for Organizational Behaviour

DECA Ontario

• Oversee the chapter operations and skills development for the +170 members
• Collaborate with Co-President to interview, assess, hire and train 7 executive members
• Lead weekly lectures and training sessions to educate the delegation on business case analysis
• Supervise executive members and provide guidance to facilitate their successful role execution   
• Direct all operational aspects of key events including Carleton’s second annual invitational conference, DECA Provincials, and DECA Internationals

Carleton DECA - Co President

Cott Beverages

• Influence sales growth at retail, wholesale and convenience outlets in the GTA through incremental display, distribution improvement, planogram compliance, pricing correction, and competitive insight sharing. Banners: Loblaw, no frills, RCSS, Walmart, Sobeys, Freshco, Metro
• Develop new business in the convenience channel through cold calling and fact based influence. 
• Foster existing convenience business to increase sales through preferential product placement, increased listing base, promotional price counselling and use of influential point of sale material
• Provide insight regarding competitive activity, market changes, and retailer resistance
• Identify next call objectives and submit  business improvement achieved on out of stocks, shelf tags, display, pricing, POS placement

Sales Representative - Seasonal

Google Adsense

• Launched a Youtube channel and managed all aspects of concept development and video creation to communicate to a target market
• Acquired 20,000 subscribers within the first year of launching the channel

Taplio

Olivia Harris's Linkedin Analytics

Olivia Harris

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Taplio

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Olivia Harris

Want to drive more opportunities from LinkedIn?

Olivia Harris's Linkedin Analytics