Wavely

Wavely works with executives in creating a podcast that serves as a pillar to create authoritative content to increase their presence online.

Founder & CEO

The Underrated

The Underrated is a channel that shares unique stories that highlight game-changing moves in business, sports, music, and culture.

Founder & Content Creator

Hustle Over Everything

Hustle Over Everything is a podcast that highlights accomplished entrepreneurs. We engage in insightful interviews with entrepreneurs, delving into the tips, tactics, and strategies behind their business success.

- Produced 180+ episodes
- Ranked on charts within the entrepreneurship podcast category
- Achieved over 50,000 downloads
- Established collaborations with renowned companies including Belaire, Flashbox, Invest Durham, Flipboard, Nord VPN, and others.

Co-founder & Show Producer

Clearco

- Onboarded 50+ agency partners within the initial 4 months in the position before layoffs.
- Orchestrated agency referrals, collaborating with partners to boost revenue streams.
- Collaborated with internal cross-functional teams, ensuring the achievement of performance metrics.
- Formulated a marketing strategy for the 'Buy Now Pay Later' product tailored to agency needs.
- Enhanced agency value by providing outbound referrals that align with their Ideal Customer Profile (ICP) and maximizing opportunities with inbound referrals from agency clients.

Partnerships Manager

Vidyard

- Established and activated 70+ channel partnerships, encompassing diverse entities such as enterprise sales training firms, boutique trainers, and influential sales figures.
- Pioneered the development of the Vidyard Sales Trainer Partner Program from its inception.
- Cultivated robust internal relationships with key stakeholders across sales, product, marketing, and other Vidyard teams, collaboratively constructing and executing a tightly defined and aligned strategy.
- Led a global portfolio of partnerships, spearheading initiatives geared towards enhancing awareness and utilization of Vidyard.
- Managed revenue growth and forecasting to achieve quota goals through strategic co-selling efforts, ensuring successful delivery against specific revenue opportunities and objectives.

Strategic Partnerships Manager

Alida

Alida offers a cloud-based customer intelligence platform empowering companies to establish engaged and secure communities with their most dedicated customers.

- Identified and generated qualified sales opportunities.
- Collaborated with Account Executives to map and strategize accounts, with a focus on the media vertical.
- Scheduled meetings through outbound dialing, email outreach, and social selling.
- Took the lead in introductory discovery calls and contributed to more in-depth discovery sessions and demos.
- Tested and refined prospecting strategies for optimal results.
- Tracked activities and maintained current information in Salesforce.
- Utilized a tech stack including Salesforce, Sales Navigator, SalesLoft, ConnectAndSell, Showpad, and Lyearn.

Enterprise Business Development Associate

Google

- Collaborated on a new graduate program in partnership with Teleperformance for the Agency Builders initiative.
- Surpassed revenue and performance targets by an impressive 107% month over month.
- Effectively managed a portfolio of 150 Ads accounts, optimizing performance and ROI.
- Worked closely with advertising agencies, utilizing the Google Ads platform through the 'Google Partners Agency Builders program.'
- Gathered market intelligence by analyzing Ad accounts based on industry, organization, and advertising goals, crafting campaigns for positive ROI.
- Proactively identified cross-selling and up-selling opportunities for Google Ad products within accounts.
- Cultivated ongoing relationships with agency owners through daily calls and emails, implementing systemized Ad optimization to enhance client ROI.
- Provided strategic advertising consultations, aligning advertising campaigns with client goals and needs.
- Conducted regular meetings with businesses for updates and progress reports on a weekly basis.

Account Manager, Google Ads

GoodLife Fitness

- Spearheaded exceptional results by consistently surpassing monthly targets, achieving an impressive 110% over the mark in both membership sales and personal training packages.
- Played a pivotal role in positioning the club at the forefront, securing the 1st place rank among all GoodLife Fitness clubs in sales for an outstanding 12 consecutive months.
- Distinguished as a valuable resource, provided prospective members with comprehensive tools and educational insights, empowering them to make informed choices regarding their fitness journey.
- Applied dynamic lead generation techniques to actively prospect potential members, expanding the club's reach and fostering a robust community.
- Demonstrated unwavering consistency in meeting and exceeding sales objectives for new memberships and personal training packages, contributing to the overall growth and success of the fitness club.

Sales Advisor

Sneakerdeck

- Developed and launched a web application, Sneakerdeck, enabling over 11,000 users to engage in the resale of sneakers.
- Pioneered the creation of Sneakerdeck to address and mitigate the counterfeit issue prevalent in the sneaker secondary market, establishing a trustworthy platform for users.
Implemented strategic growth hacks, leveraging influencers, Facebook groups, and participation in sneaker trade shows to rapidly expand the user base and enhance market presence.
- Spearheaded Sneakerdeck as the first-ever sneaker social commerce platform in Canada, revolutionizing the dynamics of the sneaker resale landscape.
instituted robust security measures within the app to ensure a secure and authentic sneaker trading environment.
- Fostered community engagement by facilitating seamless communication and transactions among users on the Sneakerdeck platform.
Implemented user feedback mechanisms to continuously enhance the app's features and user experience.
- Established strategic partnerships with key players in the sneaker industry, reinforcing Sneakerdeck's position as an influential and innovative platform.
- Conducted market research to stay ahead of trends and integrate new features, keeping Sneakerdeck at the forefront of the sneaker resale market in Canada.

Co-Founder 

Recruits

- Developed the Recruits brand, guiding its evolution from conceptualization to fruition.
- Orchestrated the design of seasonal lines, each imbued with a distinct theme to resonate with our target audience.
- Devised creative programs aligned with marketing objectives, propelling our brand strategy forward.
- Spearheaded the creative direction for comprehensive programs, including the innovative Global Room and the transformative Recruits Academy.
- Crafted visually compelling logos and meticulously designed the overall branding strategy, ensuring a cohesive and impactful brand identity.
- Conceptualized and executed strategic partnerships to enhance brand visibility and market presence.
- Nurtured collaborations with influencers and industry leaders, amplifying the reach and influence of the Recruits brand.
- Conducted market research to stay abreast of industry trends, integrating fresh concepts into each season's design to maintain brand relevance.
- Established and maintained relationships with suppliers and manufacturers to ensure the seamless execution of the envisioned designs.

Founder & Creative Director

I’m a collector of experiences and an enjoyer of life

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