Pamela Berner's Linkedin Analytics

Why is it so hard to help salespeople sell better? We’re investing billions a year in training, coaching, and technology. What do sales teams have to show for it? Not much. 47% of salespeople still fail to meet their quota (according to CSO Insights). The sales profession is in an effectiveness crisis! The reality is that salespeople are not born and CRM systems were designed with the same faulty assumptions: that salespeople know HOW to sell and should just “log what they’ve done.” When I realized the immeasurable value of having HOW to sell reinforced at every step of a sales process, I knew Membrain was and is the only CRM that can finally help salespeople increase their sales effectiveness and provide sales leaders the insight to coach their teams to a higher level. LET’S CONNECT: If you’re interested in sales effectiveness - let’s connect to share ideas about how to elevate the sales profession.