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Richard Parga

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Analytical and strategic Digital Marketing Specialist, currently out of San Diego, Ca, with 6 years of experience as a business owner and 2 years of experience agency side as a Digital Specialist. Business is an innate interest that I have held for as long as I can remember (I was that kid selling cards at school trying to start a business in 5th grade 😄). Marketing on the other hand is more of a recent interest that I picked up around 2015 after actually starting a business. As Head of Marketing and Co-Founder of QFIT, I led digital marketing efforts to acquire new customers and drive overall company growth. From 2018 - 2020 we 3x the business revenue, grew the team to 10 team members, and won back-to-back awards for "Best Independent Fitness Center" by the local Daily Press. My biggest accomplishment was getting the business off the ground, taking it from a single-person business to a team of 10. Surviving the first couple of years was tough. Top Skills: Customer Relationship Management SEO Copywriting Marketing Strategy Content Marketing Lead Generation Conversion Rate Optimization Email Marketing Marketing Automation In my current role as a Digital Marketing Specialist at CENTRIC, I develop and execute digital campaigns across Google Ads, Paid Social, and Programmatic. When I am not in the trenches of the platforms I love taking courses and learning as much as possible so I can help my team stay current on what is working / not working in digital marketing. My biggest accomplishment so far has been creating the company's first automated reporting system from the ground up. Top Skills: Google Tag Manager Web Analytics Google Analytics Data Analysis Digital Strategy Market Research Media Buying Analytical Skills Beyond work, I love escaping into nature and taking on physical challenges. I've hiked Mt. Whitney, ran the Grand Canyon rim-to-rim-to-rim challenge, hiked an active volcano in Guatemala, and nearly summited Chimborazo in Ecuador, the mountain that is "technically" closest to space. I'm always up for talking business, marketing, and pushing boundaries. Lets connect!

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