Dr. Partha Pratim Chakraborty's Linkedin Analytics

🎓 Dr. Partha Pratim Chakraborty 🌟 Dual Doctorate Researcher | Distinguished Professor of Marketing | Strategic Leader I am an educator, researcher, and industry expert dedicated to advancing management knowledge and practice. With a Doctorate in Business Management from the Swiss School of Business Management, Geneva, and leadership training from The Wharton School, I am pursuing a second doctorate through the Fellowship Programme in Management at CIMR, Mumbai. 🔬 Research Contributions PhD Paper Chakraborty, P. P. (2024). The Role of Social Media Influencers, Friends, Peers on Travel Decisions for Travellers in Relation to the Highest Impact Among Them That Affect Purchase Intention. https://www.gbis.ch/index.php/gbis/article/view/291 Research Paper 1. Partha Pratim Chakraborty. (2024). Strategic Use of Social Media and Podcasts in Donald Trump’s 2024 Presidential Campaign. European Economic Letters (EEL), 14(4), 705–724. Retrieved from https://www.eelet.org.uk/index.php/journal/article/view/2162 2. Luthia, M., Chakraborty, P. P., & Kedia, M. (2024). Harnessing Social Media Insights: Sentiment Analysis as a Tool for Competitive Advantage. Humanities and Social Science Studies, 13(2), 29. 3. Chakraborty, P. P. (2024). Ethical considerations in deploying AI and data-driven technologies for adaptive education. IPE Journal of Management, 14(27), 44. Conference Paper Employee Assistance Programs Reimagined: Overcoming Barriers and Fostering Mental Health at Work ISBN code 978-93-83302-72-7 Link: https://www.sdmimd.ac.in/conferenceproceedings/ihr2024papers/IHR2447.pdf Journal Contribution 1. Innovative Formats of Designing and Development of SLM in Online Distance Learning “ has been published in our prestigious “Symbiosis International Research Journal on Online and Distance Learning (SIRJODL) Volume 4 Issue 2 July 2022 ISSN 2582-9009 Book Chapters 1. Chakraborty, P. P. (2025). Ethical Dimensions of AI Development. IGI Global Scientific Publishing. [DOI: 10.4018/979-8-3693-4147-6.ch003] 2. Chakraborty, P. P. (2024). The Role of Technology in Enhancing Sustainable Tourism Practices. IGI Global Scientific Publishing. [DOI: 10.4018/979-8-3693-5903-7.ch011] 3. Chakraborty, P. P. (2024). Tourism in Transition in Sustainable World: Embracing Technology and Sustainability in the Post-Pandemic Era. IGI Global Scientific Publishing. [DOI: 10.4018/979-8-3693-5903-7.ch017]