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Patricia B.'s Linkedin Analytics

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Patricia B.

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As a UX researcher, I embody a cheerful persona and always greet others with a smile. My overarching goal is to empower people to be curious and to study them in-depth to improve their user experience. My unique educational and professional background allows me to approach every situation with a combination of cultural awareness, communication, analytical, and problem-solving skills. I use Anthropology and Competitive Intelligence to create a balanced and creative way of fulfilling corporate goals and improving user experience. My research philosophy is to be as human-centered as possible, using UX research as a means of cultivating empathy and understanding. An integral part of my approach is seeking out context to observe and catalog unspoken norms, attitudes, and behaviors. I am open to working with any company, regardless of size, as long as they are committed to UX research and have ambitious goals for driving innovation and bringing value to their users and customers. My experience in the Packaged Goods Industry (Food, Homecare, Personal Care), Healthcare, Pharma, Accessibility, and IT has equipped me with the relevant expertise to deliver value in a wide range of contexts. Top Skills: 1. Building rapport 2. Data analysis (love unstructured, differently sourced)- i'll draw the story out of the data. 3. Qualitative Analysis 4. Quantitative Analysis 5. Stakeholder management. 6. Seek out actionable intelligence

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