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Patricia Dao is a seasoned entrepreneur with a strong focus on product management, operations, and marketing. With extensive experience in the technology start-up sector, she has excelled in both consumer and enterprise products. Patricia has held key business, operational, and product development roles at three successful start-ups: TagWorld.com/Flux.com (acquired by Viacom), Mozes Mobile (acquired by HelloWorld), and co-founded VoxBloc.com (acquired by Dominion Enterprises in 2012). Additionally, she has spearheaded social and mobile marketing strategies for major brands such as Red Bull North America, Nike, Ford, Universal, Warner, Sony, and more. Currently, Patricia is the CEO of DailyKarma, where she leverages her deep expertise in social and mobile technology to lead an international team of technologists and social impact leaders. Together, they develop B2C and B2B platforms designed to drive positive social change. Under her leadership, DailyKarma recently launched 'Shop for Good,' an innovative e-commerce subscription app that enables brands to integrate cause marketing campaigns seamlessly into their online shopping experiences. Within its first year, Shop for Good has been adopted by 3,000 brands, raised funds for thousands of charities, and demonstrated its value by boosting average order values and conversion rates. Patricia's achievements include being a 2019 Shopify Unite Fund Recipient, with Shop for Good recognized by Shopify as a 'Top Trending App' and 'Feature Staff Pick.' In 2021, DailyKarma was honored with Fast Company's World Changing Ideas Award and received L'Oreal Canada's Innovation Award, solidifying its role as L'Oreal's preferred vendor for cause marketing integrations. Patricia is also a passionate advocate for women in entrepreneurship, particularly in advancing women in STEM fields, and she frequently speaks and writes on these topics.
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