Mumazing

Co-Founder

Stealth Startup

Founder

CHANEL

Chef de Produit Maquillage - France

- Coordinating more than 10 makeup campaigns per year from POS assets to podiums creations.
- Briefing Artistic Direction team, Purchasing team, Studio and Logistic managers, regarding both, International Marketing team’s and regions’ expectations.
- Updating all permanent materials in partnership with regions (Asia, US, UK, Europe) regarding business stakes. Then providing them with guidelines for the full year.
- Managing transversal projects that balance customers’ expectations and company’s objectives always considering competitors’ launches.
- Realizing regular competitive intelligence studies.
- Organizing monthly steering committee with all the main actors of the projects.
- Managing a project manager assistant.

International merchandising and trade marketing project manager - Global

- Undertaking business studies for TR : working with external and internal partners to collect datas about products and competitors. Considering the opportunities and risks linked to my recommendations
- Coordinating animations for F&B campaigns : adapting artistic guidelines to each space, briefing architects, negotiating with decorators and operators and following up
- Dealing with TR operators in Europe (DUFRY, KAPPE) and several entities inside and outside CHANEL
- Managing shop opening in 10 countries: analyzing figures, optimizing spaces according to shop, briefing architect, ordering necessary materials and following up
- Analyzing Sell-Out per store/operator in order to give Travel Retail Sales Managers recommendations
- Adapting merchandising guidelines to flagships

Marketing project manager assistant - Travel Retail EUROPE

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Mentor

Lagardere Travel Retail Pacific

- Educating suppliers and advertisers about the benefits of investing 
- Completing analysis on results by store and brand (ATV, Sales, Transactions,..) 
- Assisting the visual merchandiser in stores
- Running promotions from start to finish : creating new concepts, setting up deadlines and proposals for suppliers, briefing designers and stores, allocating promotions to stores, merchandising promotions in stores, ...
- Creating the monthly promotional booklet using InDesign for Travel Essential area and Duty Free 
- Growing and managing Duty Free and fashion business with an e-commerce platform (Magento)
- Managing POS process to store
- Assisting category teams on day-to-day tasks

Marketing coordinator assistant

Ayuda Latina - Humanitarian Organization

Achievements :  

- Becoming vice-president in my second year of involvement   
- Exceeded sponsorship goals  
- Preparing and managing the 2015 business plan

Responsibilities : 

- Managing a group of 30 volunteers 
- Establishing and implementing strategies for various missions abroad 
 - Coordinating fundraising events  
- Sourcing of sponsors  
- Managing and ensuring accuracy of weekly reports  
- Chairing of committee meetings and volunteers meetings  
- Managing the P&L 

Vice President

Prada

Achievements : 

- Management of loyalty campaign  
- Collecting competitive intelligence
- Building strong team culture with a multicultural team 
- Consistently meet/exceeded sales target and objectives 
- Implementing next strategies to optimize sales and enhance campaign performance   

Responsibilities : 

- Updating the Customer Relationship Management software 
- Providing exceptional Customer service according to Prada sales process  
- Gaining in-depth knowledge about Prada product and current fashion trends  
- Completing competitor analysis  
- Following quality assurance process to ensure customer satisfaction  
- Maintaining high standards of merchandise

Sales Advisor

Association Divercity Fashion Weekend

Achievements :  

- Assisting in the successful running of the 2015 Fashion Show of young creators in Reims  
- Negotiating with Business Partners to sponsor the show (Vogue magazine) 
- Delivering a successful communication strategy 
- Creating awareness of the Divercity Fashion Weekend association through the marketing of the Fashion Show (increased Facebook followers by 25%) 
 
Responsibilities : 

- Building, monitoring and optimizing social media marketing campaign (Youtube, Instagram, Facebook) 
- Devising communication strategy and monitoring all content  
- Liaising with media  
- Procuring of services from makeup artists, photographers, creators, hairdressers, DJ 
- Finding a suitable venue and hospitality package 

Manager of Communication and Business divisions

Co-founder @Mumazing || L'app tout-en-un pour une maternité en toute sérénité. || WILLA

𝗠𝗨𝗠𝗔𝗭𝗜𝗡𝗚 ! ✨


𝗠𝘂𝗺𝗮𝘇𝗶𝗻𝗴, c’est l’app tout-en-un pour une maternité en toute sérénité ! ☮


𝗠𝘂𝗺𝗮𝘇𝗶𝗻𝗴 est holistique : un soutien émotionnel & une solution matérielle ! 🙌


En ayant tout rassemblé dans une seule app, 𝗠𝘂𝗺𝗮𝘇𝗶𝗻𝗴 permet de gagner du temps et de garder son énergie pour les choses qui comptent ❤️

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✉ : pauline@mumazing.app

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