Paul Bailey's Linkedin Analytics

Brand is a paradox – simultaneously open and closed, shared and proprietary, evolving and complete. Acknowledge this and you can shape the brand of a business or organisation to power economic, social and/or cultural change. 25+ years professional experience in brand diagnosis, strategy, realisation – improving experience, empowering culture, achieving business objectives. A deep knowledge in brand, strategy, business leadership, and communication. Working with global businesses to fast-scaling startups, across a myriad of industries, with diverse target audiences and business objectives. Supported by academic expertise including MA Brand, Communication & Culture (Goldsmiths, London), Mini-MBA Marketing (Marketing Week), and extensive writing, speaking, and lecturing on brand.